About Rent the Runway:

Rent the Runway is disrupting the $1.7 trillion global fashion industry by introducing clothing rental as a utility in women’s everyday lives and empowering women to feel like their best selves everyday. We have pioneered the Closet in the Cloud and believe that every person globally will soon have a subscription to fashion. Since our launch in late 2009, we have raised $190M from top-tier investors and built one of the most beloved brands on earth. We are proud to be both a profitable and high-growth business, with a loyal 6MM-strong customer base who share the experience of renting as being empowering and smart.

Our 1000+ employees have a revolutionary spirit that permeates our culture. We’ve built - proprietary technology, a one-of-a-kind reverse logistics operation, stores of the future, a viral brand, relationships with hundreds of fashion brands - and we are obsessed with continuing to game change our customer experience. We are also trying to revolutionize entrepreneurship itself - proving that diverse teams produce outsized impact. The Rent the Runway Foundation, which our two co-founders launched together in 2015, helps tens of thousands of female entrepreneurs build and scale their own businesses with the mission of founders more clearly representing the demographics of this country.

Position Overview:

As the Associate Manager of Mobile Marketing, you will be responsible for developing campaigns across all stages of the customer lifecycle focused mainly on app content, push notifications, and on site banners. Are you a super-talented individual with innovative ideas on how to turn loyal customers into Rent the Runway fanatics? If this sounds like you, plus you have a passion for changing the fashion industry and “hockey-sticking” growth, keep reading!

Responsibilities:

• Oversee and execute creative briefs and strategy for mobile campaigns
• Execute ongoing testing regimen to continuously improve performance focused on user engagement
• Partner with creative and product marketing to message Rent the Runway’s brand identity and meet company performance objectives
• Assist and/or lead in the development of weekly, monthly, and ad hoc reporting on performance
• Explore new and emerging campaign formats and tools to position Rent the Runway at the front of new opportunities in technology and fashion

Qualifications:

• Bachelor's Degree plus 1-2 years in ecommerce marketing
• Hands on experience with mobile strategies
• Proficiency with Appboy and/or other push notification platforms a plus
• Knowledge of html/web page building and coding preferred
• Experience working for the direct-to-consumer division of a multi-channel retailer or subscription-based e-commerce business preferred
• Knowledge of online analytics/business intelligence tools a plus: Tableau, SQL, etc.
• Strong bias for action and a get things done attitude
• Ability to work in a competitive, fast-paced and challenging environment