The Business Development Associate will play a critical role in prospecting and generating new business conversations through inbound/outbound marketing support.

 Responsibilities Include:

• Researching potential brand partners to gain a deep understanding of their content marketing strategy
• Mapping organizations to find key business leader contacts
• Generating new business through outreach to Fortune 250 brand executives
• Maintaining accurate Salesforce.com records
• Providing market and product feedback to guide business strategy
• Supporting company-wide PR, marketing, and event initiatives 

Desired Skills & Experience

• A passion for data
• Prior successful entry-level sales experience is a plus, but not necessary
• An understanding of the brand, agency, publisher landscape
• An entrepreneurial mindset and attitude
• An agile work ethic. Things change; you have to be okay with that
• A willingness to roll up your sleeves and get things done
• A desire to build, grow, and evolve with a startup
• A love for problem-solving
• An ability to work independently; self-motivated with a high degree of intellectual curiosity
• An extremely competitive but egoless personality

Knotch is a marketing intelligence company that enables CMOs to understand how their marketing efforts are impacting their audiences emotionally across every content distribution channel or geography in real time. Marketers use this unprecedented, real-time intelligence to optimize the creative and distribution of their marketing. We're based in New York and our client verticals include financial institutions, entertainment, and CPG.