Digital Marketing Internship
JW Player is seeking a diligent, self-starting individual with strong analytical, technical, and problem-solving skills. Reporting to the Director of Digital Analytics & Strategy, you will have an opportunity to work alongside the JW Player Marketing team in performing and analyzing extensive multivariate A/B testing, optimizing SEO & SEM, reporting in Marketo, Salesforce, and Google Analytics, as well as help manage paid media & e-mail campaigns. As a college-level intern at a high-growth start-up, your interest in data analytics and reporting, bleeding edge SEO/SEM techniques, and desire to roll up your sleeves in a fast-paced environment will be fully utilized.
In this role, you will:
- Provide extensive multivariate A/B Testing for marketing & customer acquisition initiatives, including implementation and follow-through reporting
- Utilize Marketo and Salesforce to aid in performance attribution for e-mail and paid media digital marketing campaigns
- Optimize and streamline Google Analytics instance: create custom reports, goals, events and organize outdated views and artifacts
- Create SEO-optimized landing pages for the JW Player website in WordPress
- Build high quality prospect lists for inbound and outbound Sales marketing campaigns
Requirements:
- Exceptional academic record and are currently acquiring a degree from a top tier college or university
- Analytics enthusiast with a desire to break into Digital Marketing with a heavy emphasis on quantitative data analysis
- Preferably studying Business, Marketing, or Finance with an interest in technology or SaaS business models
- Ability to think abstractly and non-traditionally about data trends and implications with an exceptional attention to detail
- Ability to thrive in a fast-moving and constantly evolving growth environment
- Experience with Marketing Automation (Marketo) and Salesforce CRM (SFDC) is a plus
Start Date:
Fall 2017
This is a paid internship.
Company Overview
If you've watched video on the web, you already know us. JW Player is the largest, and fastest growing, independent online video platform in the market today. We provide a popular suite of software products that enable over 2 million publishers to deliver and monetize their content on any device. Our flagship product, JW Player, is currently the most widely used video player in the world and is used in over nine billion streams each month. We recently finalized a $20 million round of series C financing to continue this upward momentum and invest in products that are changing the online video landscape.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.