SEO Specialist
The Dodo is looking for a strong, self-driven SEO Specialist to help grow our audience and build out our presence in the highly competitive landscape of organic search. This is a new position, and we are looking for a candidate who can work independently to become an expert in 1) writing engaging animal stories targeted around search and 2) creating systems to optimize stories produced across the site. Our ideal candidate is a problem solver and decision maker who has experience building search traffic at a digital media company. Knowing how to find and write an engaging story is just as important as understanding search engine algorithms. This person will work closely with the team out of our New York office.
Responsibilities:
- Conduct keyword research and make data-driven decisions to improve editorial content for both short and long-tail results
- Write 1-3 stories each day based on SEO trends and content opportunities
- Track and report SEO metrics, analyze data around SEO performance and present to the team
- Assist writers with production-related tasks, and work with them to develop and teach best practices
Qualifications:
- 2+ years SEO and content production experience at a digital media company
- Experienced in SEO tactics such as keyword research, data analyzation, linking and SEO best practices
- Functional knowledge of SEO research tools such as SEMrush, BrightEdge, Google AdWords, Google Trends and social listening tools such as CrowdTangle and Signal
- Experience with analytics based tools such as Google Analytics, Omniture, WebTrends, ChartBeat or others
About Group Nine Media
Group Nine Media is the partnership of four mission-driven, category-leading brands covering food, drink & travel (Thrillist), news & entertainment (NowThis), animals & activism (The Dodo) and science, tech & exploration (Seeker). We're one of the world's largest digital-first media companies, boasting over 4 billion video views every month, while providing consumers 360-degree experiences across web, social, VR and live events. At Group Nine Media, we care about the content our brands create, and if you're a talented passionate individual who does too, let's talk.