Beauty Editorial Director - Stealth Aesthetics Lifestyle Start-Up

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BCG Digital Ventures is an ever-growing global team of entrepreneurs, designers, engineers, product experts and investors. We invent, build and launch startups with the world’s most influential companies. The business ventures we create build strategic advantages for the most important global companies enabling them to own the next horizon of innovation.

We are getting ready to launch and scale a stealth startup, ready to transform the medical aesthetics and beauty space. With funding already in place, this startup is well positioned to disrupt the multi-billion dollar US medical aesthetics market, infusing cutting edge technology and killer content into an industry primed for innovation. We are looking for an exceptional leader who will own the content strategy, execution and marketing efforts of this disruptive startup.

 

We are looking for a Content Strategist/Manager, in this role you will be responsible for the development, execution and oversee the day-to-day management of the company’s content strategy. You will be responsible for creating the company narrative to our external consumer.

 

You will should be deeply familiar with branded content and have your thumb on the pulse of content marketing trends; blog posts, static web copy, podcasts, video content, etc. To be successful in this role you will need a background in digital content, have strong project management skills and deliver on tight deadlines.

 

You will work closely with internal and external key stakeholders, including company leaders, cross functional peers, content developers, editors (internal and freelance), SMEs, designers, social media content drivers, SEO experts and Community managers.

 

This is a great opportunity to build something from the ground up.

Responsibilitites

  • Develop the content strategy of the company, build a best-in-class and industry leading content platform focused on the medical aesthetics and beauty spaces
  • Build and manage a team to conceptualize, create, execute and deliver content varying across subject, format and media to our consumers and community partners.
  • Develop a clear process for managing and executing the content strategy, including: leveraging data to inform an approach, developing a pipeline of prioritized content, formalizing a publishing workflow, and creating a budget for freelancers and contractors
  • Work closely with the analytics team to design measurement, testing and optimization mechanisms and report on the content effectiveness and engagement, continuously develop new metrics to measure ensure we are having a positive our impact on the user community.

Qualifications

  • Bachelor’s degree in business, marketing, or related field

  • 10+ years of experience in marketing / advertising with a focus on digital platforms and technologies in the health and beauty space

  • Requires excellent writing, communication and self-editing skills, strong organizational and management abilities, creative and strategic thinking and ability to manage multiple projects
  • Experience developing social media strategies and programs across platforms (Facebook, Twitter, Instagram, etc.)

  • Passion for dynamically-changing nature of the medical aesthetics, beauty, health and fitness industries

  • Detail oriented and strategic activator, who has an innate sense of urgency, and thrives on moving things from ideation to completion
  • Strong desire to build a new brand and help a company grow

To learn more, visit us at BCGDV.com. Interested applicants may apply through the careers section of the website at https://www.bcgdv.com/. Interviews will take place after resumes have been screened for minimum requirements. Please note that this position is not restricted solely to the responsibilities listed above and that the job scope and responsibilities are subject to change. BCG Digital Ventures is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law.

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