Content Writer at White Ops

| Greater NYC Area
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At White Ops, we’re all hackers. This doesn’t mean you have to hold a key to the internet (although one of our founders does!), but it does require approaching problems in unconventional ways. We are attacking criminal botnets through the ad fraud that finances their operations. Our proprietary technology detects and prevents sophisticated online fraud. By reducing the incentives for crime, we are making the internet a better place. Our mighty team of humans have several things in common:
We are hackers.
We create tau for ourselves and each other.
We think big and move fast.
We practice humility.
We “pwn it”.
White Ops keeps the internet safe by fighting organized cybercrime. Our products accurately detect and prevent even the most sophisticated bots and our customers include some of the web's largest and most forward-thinking companies.
White Ops is in search for a Content Writer to join our marketing team and help ramp up our content production dramatically.
Who you are:
  • Bachelor’s degree or equivalent experience in journalism, advertising, English, or related fields.
  • 5+ years of experience as a content creator.
  • Familiarity with advertising technology and/or cybersecurity concepts a must.
  • Skilled at telling complex stories simply, finding the compelling hook in a complicated technical concept, and adjusting stories for multiple audiences.
  • Willingness to work closely with executives and prominent thought leaders to fine-tune the stories being told and ensure individual voices remain heard.
  • Exceptional written and communication skills, ability to manage internal stakeholders and expectations.
  • Strategic thinker and solutions-orientated consultant in all program related matters with the ability to see the bigger vision and align daily activities in accordance with the company vision.
  • Able to create and promote new and innovative content ideas.
  • Flexible & resourceful; Remains calm under pressure with expert decision quality.
  • Comfortable speaking with C-Suite executives consistently.
  • Positive attitude and team player with willingness to roll up sleeves when necessary.
What you'll do:
  • Conceive, develop, and author content across a broad variety of channels, including blog posts, technical documents, bylined articles, website copy, social media copy and video scripts.
  • Interview internal stakeholders and leaders to collect stories that need to be told to support White Ops product and corporate marketing efforts.
  • Collaborate with the corporate and product marketing teams to craft and execute content strategies.
  • Incorporate search engine optimization (SEO) tactics into copy to maintain search marketing best practices.
  • Develop relationships with external subject matter experts to create opportunities for creative content projects (i.e., webinars, videos).
  • Brainstorm and shepherd joint content concepts with partners in support of robust partner program.
  • Coordinate with sales/customer support organizations and product marketing to manage collateral needs.
  • Maintain editorial calendar and effectively manage time-constrained projects for timely delivery and promotion.
  • Contribute to copywriting efforts for promotional content (i.e., emails, banner ads and search ads).
  • Monitor competitor websites and properties for messaging and content concepts.
  • Update website pages to reflect renewed product and corporate messaging periodically.
  • Create initiatives to evolve department based on changing business needs and feedback from business partners, team members and vendors.

We understand it takes a diverse team of highly intelligent, passionate, curious, and creative people to solve the challenges involved in protecting the Internet. Our dynamic team of humans have incredible perspectives to share, just as we know you do, and we take great pride in being an equal opportunity workplace.

About White Ops:
Our mission is to protect the internet by verifying the humanity of every online transaction. Founded in 2012 in a Brooklyn sci-fi bookstore, we now serve trillions of monthly decisions for some of the web’s largest platforms. Our technology protects digital advertisers, publishers, ad tech, and enterprise businesses globally by detecting and blocking bots. It’s an ongoing war that we happily fight every day.
Life at White Ops:
 Our HQ office is located in NYC. We had approximately 100% headcount growth in the past year and we are growing the company deliberately, with a keen eye towards maintaining a culture that values diversity, lifestyle, and career growth. We are doing meaningful work and we need people to join our mighty team. We are proud of our overwhelmingly positive presence on Glassdoor and Built in NYC. We have offices located in NYC, DC, Victoria, and London.

We have many world class customers who use our platform. We're focused and propelled by a substantive mission. We're building a very sophisticated product that fights a real threat to humanity, We're committed to building a product companies need. We have created an environment that optimizes your skills and brings out your best work.

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Technology we use

  • Engineering
    • C#Languages
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • AWSLanguages
    • KubernetesLanguages
    • GoLanguages
    • SparkLanguages
    • MapReduceLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • HiveDatabases
    • MongoDBDatabases
    • MySQLDatabases


White Ops is conveniently located close to Penn Station and Herald Square.

An Insider's view of White Ops

What's something quirky about your company?

White Ops has a great deal of humor engrained in our culture! Having fun, generous people to collaborate with is such a force multiplier and makes our office feel less like an org structure and more like friendship. This makes all the difference when solving hard, structural problems like the integrity of the web.



What does your typical day look like?

I start my day with code reviews then have a standup with my team to go over tasks undertakings. A bit of brainstorming and pair programming with one of the developers which leads to a nice break involving lunch/snacks and/or video gaming/card games with the team and then I'll finish up tasks or carry over the remaining tasks to the following day.


Backend DevOps Engineer

What are some things you learned at the company?

Exceptional culture and mission can enable us to live meaningfully and accomplish the greatest work of our lives. If I’m spending 1/3 of my waking hours working, I want to solve complex problems and design experiences that make the world a better place with a team that inspires me to be the best version of myself. I discovered part of my ataraxia!


Manager, UX & Research

How do you empower your team to be more creative?

We always encourage team members to experiment with new technologies and explore their use cases in our products. We know that technology is ever changing and never stays the same. If you are not pushing forward then you are probably going backward. That's why we are creating a culture that encourages creativity and innovation


Manager, Engineering

What are White Ops Perks + Benefits

Friends outside of work
Eat lunch together
Team owned deliverables
Open office floor plan
Mean gender pay gap below 10%
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Team workouts
We offer a weekly "Mind & Meditation" session in the office to help bring some zen to your work week.
Retirement & Stock Options Benefits
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Acme Co. hosts lunch and learn meetings on occasion.
Promote from within
Continuing Education stipend
Online course subscriptions available