Oh Snap!
This job is no longer active - but you can still view the details below.

Copywriter

| Greater NYC Area
The Company
Perch is transforming the way people buy and sell their homes. Simplifying it all, to the way it should have always been; fair and true to market, straightforward, easy.
Every year in the U.S. $1.5 trillion of single family residences transact in a process that has changed little in decades. For the average American, the home purchase and sale process takes months, creates anxiety, and is filled with uncertainty. Perch offers a modern alternative, making one of life’s biggest decisions -- the sale and purchase of a home –so stress free, fair and simple that people cannot imagine any other way.
Perch is headquartered in New York City and has 125++ employees in New York and Texas. We have raised $250 million in financing from top tier investors including: FirstMark, Accomplice and Juxtapose.
The Role
Perch is seeking a Copywriter to help craft our entire copywriting practice. You’ll flex those finger muscles to amplify the story of Perch by expertly navigating rocky real estate waters and speak with our customers using relatable, friendly and engaging language. 
You should be comfortable and confident in your writing, enjoy the collaboration process, have a great mix of judgment, creative thinking, and a growth-mindset. This is a full-time position based in New York, NY, reporting to the Director of Brand & Product Marketing. 
  • Craft engaging and compelling copy across a wide range of company projects (campaign creative, product marketing materials, video scripts, landing pages, and more). 
  • Establish a consistent Perch voice that extends to all products/services, features, and marketing communications. 
  • Create and upkeep a messaging playbook that establishes principles for how to apply the brand voice and tone to different forms of copy, (email copy, ad copy, site copy, A/B testing, etc.)
  • Work to know our customers inside and out, and leveraging user research to drive continuous improvements on positioning and messaging for all customer segments. 
  • Work with Growth & Product teams to design copy tests and iteratively test and optimize messaging on landing pages, campaigns, and other touch points across the customer journey.
  • Collaborate closely with Design to conceptualize your copy within a visual framework.
  • Find appropriate tone and balance — at times leaning into business performance and others leaning into brand. 
 The Right Candidate
  • Nerds out over all-things word--knows when to be punny, has a handle on the oxford comma, and understands the fine balance of using exclamation points, quotes, and caps. 
  • Has 5+ years experience shaping copy and content. 
  • Prioritizes their work and communicates priorities to all stakeholders.
  • Has a strong understanding of audience needs and mindset.
  • Demonstrates a willingness and ability to handle multiple projects.
  • Can self-manage a calendar of copy requests and deadlines.
Read Full Job Description

Technology we use

  • Engineering
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • PandasLibraries
    • scikit-learnLibraries
    • AngularJSFrameworks
    • TensorFlowFrameworks
    • BottleFrameworks
    • PostgreSQLDatabases

Location

31 West 27th St, New York, NY 10001

An Insider's view of Perch

What kinds of technical challenges do you and your team face?

Each home is unique and comes with its own challenges and surprises. Even though our team has been through hundreds of transactions, we're always learning, growing, and improving our process with each home we acquire. On the engineering side, that means never being satisfied and constantly pushing ourselves to iterate quickly and deliver quality.

Toni

Engineering

What makes someone successful on your team?

Curiosity, scrappiness, and a sense of urgency. We move quickly to accomplish our goals, but leave time and space to think outside the box. All of our functional areas work together to build an exceptional brand, product, and customer experience, so communication and collaboration are key skills as well.

Steph

Marketing

What is your vision for the company?

We're looking to make buying and selling a home as easy as trading in a car. We believe that through technology, human-centered design, and exceptional operations we can remove the friction from the biggest financial transaction of our customers' lives. As a team, we get to make real progress towards achieving this vision every day.

Phil

Growth & CX

What are some social events your company does?

Our culture committee really enjoys planning the monthly happy hours in the office. We have different cocktails, beer and yummy foods from some of our favorite restaurants! It's a great way for everyone to sit back and catch up with each other. As our team grows, we’re looking forward to planning more outings, like our upcoming bowling competition!

Miller

People Ops

What are Perch Perks + Benefits

Culture
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Stocked Kitchen
Some Meals Provided
Happy Hours
More Jobs at Perch18 open jobs
All Jobs
Finance
Data + Analytics
Design + UX
Dev + Engineer
HR
Marketing
Operations
Product
Project Mgmt
Sales
Content
Finance
new
New York
Operations
new
New York
Marketing
new
New York
Developer
new
New York
Content
new
New York
Product
new
New York
Design + UX
new
New York
Project Mgmt
new
New York
Developer
new
New York
Marketing
new
New York
Product
new
New York
HR
new
New York
Developer
new
New York
Data + Analytics
new
New York
Design + UX
new
New York
Developer
new
New York
Design + UX
new
New York