Copywriter

| Greater NYC Area
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Who We Are

The Farmer’s Dog was created to radically improve the $90 billion global pet food industry — starting with a subscription service that sends freshly-made food directly to customers’ doors. Long term, our aim is to simplify every part of pet care, bettering the lives of the animals who make our lives better. Backed by the early investors of Warby Parker, Dollar Shave Club, and Sweetgreen, we've raised over $100M in funding and seek to build a company as healthy as the dogs we feed.

Join The Farmer’s Dog team as we continue to figure out ways of bringing peace of mind to customers, health to their companions, and much-needed change to the way people feed and care for their pets.

#LongLiveDogs

Where You'll Come In

In our increasingly visual, attention-depleting world, the power of the written word is wildly underestimated. The right word or phrase delivered in the right format and tone can radically change the meaning of a given image or video, and can help cut through the overwhelming clutter of our digital feeds. We’re looking for a copywriter to refine and steward The Farmer’s Dog’s brand voice across every channel, ensuring our messaging - whether it’s a piece of communication seen by millions or a text message sent to an individual customer - always simplifies and clarifies our value proposition, connects with our current and prospective customers, and strengthens our brand.

The ideal candidate is creative and collaborative, a skilled wordsmith, and a grammar sleuth. You will be responsible for developing marketing and communications content that will separate us from the crowd. 

How You'll Make An Impact
  • Write and help create compelling content across all channels that educate and entertain our audiences.
  • Think of and contribute to campaign ideas that help launch new products, or bring attention to new initiatives.
  • Work with our design and growth teams to convert leads through landing pages, emails, and direct mail.
  • Partner across all functions (marketing, operations, customer experience) to improve copy and communications, interpret briefs and develop concepts into content.
  • Pitch experimental ideas that can bring our brand to life in unexpected ways.
We're Excited About You Because
  • You have 1+ years of copywriting experience across multiple platforms.
  • You are attentive to the details of every phrase, word, and punctuation mark -- but also never lose sight of the big picture of the message and the brand.
  • You are committed to a bold vision and POV, but also receptive to input from anywhere.
  • You love writing in all forms and across channels/formats, and can adapt tone and style while still ensuring a cohesive brand voice.
  • You are passionate about understanding our current/prospective customers and determining how best to appeal to, and persuade, them.
  • You are comfortable using - and proactively asking for - data to inform creative and messaging decisions.
  • You are organized and masterfully manage your own time, knowing what to prioritize and when to delegate.
  • You are on top the latest cultural trends, memes, and linguistic styles, but never succumb to passing fads.
  • You are always looking to improve your writing and how our brand and organization is portrayed through it.
  • You are strategically minded but driven by intuition.
A Few of Our Best Benefits
  • Brand new dog-friendly office in Greenwich Village (upon a safe return-to-office!)
  • Market-competitive compensation and equity packages
  • Comprehensive Healthcare, Dental, and Vision
  • 12 week paid parental leave
  • Flexible PTO and WFH policy
  • Discounted fresh food for your pup
  • Your pet interrupting video calls (and in person-meetings) is now a feature, not a bug
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Technology we use

  • Engineering
    • JavascriptLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks

Location

The Farmer's Dog is located in the heart of Greenwich Village right by Washington Square Park and NYU!

An Insider's view of The Farmer's Dog

What’s the vibe like in the office?

It's so refreshing to be able to walk into my job knowing that I'm truly making a difference. Every person on our team believes in our product and mission, so motivation and passion comes organically. Did I mention that our office is full of dogs?

Matt

Customer Experience

What projects are you most excited about?

We are changing the way people think about pet food by delivering fresh, healthy meals for dogs in personalized meal plans. Supply chain is exciting because it's basically the key differentiating factor for how we can be the most cost efficient, really impact the consumer experience for the better, and always make sure the dogs get fed.

Sana

Head of Operations

How does the company support your career growth?

I feel a crazy opportunity to grow my career the way I want to at The Farmer's Dog. We are encouraged to take risks and are surrounded by genuine, loving, and compassionate people. The culture is supportive of both dog and human health and wellness, and I love that I get to help dogs live longer lives with my dog, Emmy, by my side.

Adrian

Growth Manager

What is your vision for the company?

The Farmer's Dog is on a mission to change the way people think about feeding their pets. Our goal is to educate & give people the tools to give their pets the healthiest diet. We believe that once the world is educated about fresh food, people will stop feeding their pets processed food and the life expectancy for the entire species will increase.

Brett

Co-Founder & Head of Community

What does your typical day look like?

As CEO, I spend my days making the hard decisions, hiring the best people, protecting the team, and making sure the company is financially sound. I also get to choose which dogs are allowed in the office (all of them).

Jonathan

Co-Founder & CEO

What are The Farmer's Dog Perks + Benefits

The Farmer's Dog Benefits Overview

Brand new dog-friendly office in Greenwich Village
Discount on TFD food for your pup!
Comprehensive Healthcare, Dental, and Vision
Unlimited vacation & sick days
Flexible work-from-home policy
Team outings, coffee always brewed fresh, and a strong snack game (avocado toast always)

Culture
Partners with Nonprofits
We love partnering with rescue organizations, adoption centers, and other organizations who are as passionate about dogs and dog people as we are.
Friends outside of work
Eat lunch together
Whether we're ordering in, going out, or bringing our own, we take lunch seriously.
Team owned deliverables
Group brainstorming sessions
We love a good offsite and have regular all-hands meetings led by the co-founders.
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
Company Equity
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
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