Noom Inc., a leader in behavior change, combines the power of technology with the empathy of real human coaches to deliver successful health outcomes for our customers. Noom reaches millions of users worldwide and has been growing revenue 3x year-over-year. The Creative and Brand Marketing team is at the forefront of this mission, tackling one of the hardest challenges in healthcare today: getting people worldwide to take that initial (and biggest!) step toward living a healthier lifestyle. This is where you come in.

Noom is looking for a social-first Senior Copywriter to support the Creative and Brand Marketing Teams in bringing our brand POV to life across our organic social channels. The ideal candidate has experience both conceptualizing and executing engaging social content, including ideating content that is specifically made for the channel as well as collaborating with the rest of the Creative team to ensure that our social content needs are considered as part of broader campaigns.

This is an exciting role because it’s focused on one thing: creating brand love. We have an extremely passionate user base (we like to call them Noomers), and the well is deep in terms of topics to explore and conversations to highlight. At Noom, social is where we want our biggest creative ideas to live.

This role will collaborate with Creative, Brand Marketing and Comms teams, working off an editorial calendar as well as short-term and long-term content briefs. You will partner with a Senior Art Director to marry the voice to visuals to produce arresting, compelling content.

What You’ll Be Doing:

• Work directly with our Creative Director and internal creative team to create compelling organic social content that supports our brand strategy. 
• Translate our brand tone of voice into our organic social channels and continually optimize the way we communicate based on measurement of brand engagement. 
• Concepting and writing - of everything from high-level content ideas that stoke social conversation to everyday social posts.
• Communicate a point of view on social and content trends and actively bring those references and trends to the team.
• Build and maintain a deep understanding of our products and make sure that it is well-represented in the creative work. 
• Keep your finger on the pulse of what is happening in culture and social media and bring in ideas of how we can relevantly participate as a brand. 

What We’re Looking For:

• Proven talent for creating fresh, high-quality creative thinking, with an exceptional portfolio demonstrating well-rounded experience across digital channels.
• Solid experience in consumer-focused copywriting/ content creation, either in-house or at an agency; startup and/ or health/ wellness direct-to-consumer experience a big plus!
• Experience developing and working from an editorial calendar for organic social. 
• Someone with a strong appreciation for words, culture, and being a part of the ongoing exchange of influence between the two.
• Solid foundation in organic social media best practices, and a knack for speaking to a diverse audience in an inclusive way.
• Awareness of copywriting/ tone of voice trends in the digital space and a desire to experiment with new and unique ways for a brand to show up in the world.
• Someone who thrives in a fast paced environment and is self-motivated. 

What Makes This Job Amazing:

• Furthering our purpose-driven mission of helping people lead healthier lives alongside a highly committed founders and teammates 
• Being part of Noom's incredible growth, where there are great opportunities and programs for advancement, learning, and professional growth - we'll even pay for you to have a mentor!
• Wonderful benefits - wellness, food, and tech budgets, flexible remote or in-office work, expansive benefits and leave programs, etc)
• Contributing to a diverse, transparent, high-performance, people-driven culture and team