TPT (formerly Teachers Pay Teachers)
We're a teacher-powered digital learning platform, dedicated to empowering our community of 7M+ educators.
New York, NY

Senior Manager, Content and Editorial Strategy

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About Us:

At Teachers Pay Teachers (TpT), we’re unlocking the power of educator-created content. More than 3 out of 4 teachers in the U.S., Canada, and Australia come to TpT every year to get teacher-tested, engaging, and rigorous materials. What began as a humble exchange for teachers looking to share lesson plans has since exploded into a massive online marketplace where teachers have created 4 million resources for all aspects of PreK-12 education. More than six million educators worldwide (including teachers, administrators, and parents) have downloaded TpT resources more than a billion times. 
Who we are looking for:

We’re a team of good people doing great things. We listen first. We love our work. And we are all teachers and learners in whatever we do. We believe that productivity is never an accident. It’s the result of a commitment to excellence, intelligent planning, passionate teamwork, and focused effort. We want every day to be fun and to matter.

Role Description:

As the Senior Manager, Content and Editorial Strategy TpT, you’ll be responsible for driving engagement strategies for our broad and diverse audiences of educators and those who support them (e.g. teachers, administrators, and parents). This role will help set and maintain the caliber of copy for many of our customer-facing properties and publications – including marketing pages, blog, social and email channels, and more – with a strong focus on delivering sharp, engaging content and data-driven results. The Senior Manager, Content and Editorial Strategy will be adept at partnering with multiple internal stakeholders to produce and curate content to meet our priority business and community needs. 


Responsibilities:

  • Set strategy for our editorial content calendar in a way that marries our audience preferences and needs with our brand and business priorities
  • Set and implement new packaging and distribution strategies for increased reach and impact
  • Lead brand editorial initiatives and drive the creative/copy outputs necessary for success
  • Create and manage new operations, including building and maintaining a content pipeline, that help maximize internal resources in order to meet production goals
  • Collaborate with internal teams (such as research, comms, Seller operations etc.) in evolving our diversity and inclusivity goals and increasing the types of range of educators and experiences represented in our marketing 
  • Create and maintain new voice and tone guide for our evolving brand and its new product launches
  • Partner with social, content marketing, and external writers to set and maintain editorial standards 
  • Provide ad-hoc and ongoing copywriting and proofreading services as needed
  • Maintain awareness of and proficiency in current education trends

Qualifications:

  • 7+ years of marketing and/or editorial experience
  • Evidence of strong project management skills
  • Excellent in writing, editing and verbal communication skills
  • An innovative approach to content beyond written skills, including experience with visual, video, and experiential marketing
  • Track record of producing content and executing on projects with speed and agility

Extra Credit:

  • Experience building new systems and processes.

Extracurriculars:

  • Parental leave for both mothers and fathers to be able to take some quality time in bonding with their new addition to their family
  • Comprehensive Medical & Dental Benefits
  • Mother’s Room
  • Quiet Room
  • Company Events (Bring Your Child to Work Day, Field Day, Camp TpT, Hackathons, etc.)

Here at TpT we value Diversity & Inclusion and encourage people to bring their most authentic selves to work. We cultivate an environment where people are recognized and celebrated for their individuality.

Any TpT applicant who requires reasonable accommodations during the interview process should contact the TpT People Ops Team ([email protected]) to make the need for an accommodation known.

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What are TPT (formerly Teachers Pay Teachers) Perks + Benefits

TPT (formerly Teachers Pay Teachers) Benefits Overview

Building for Diversity and Inclusion is one of our core company values here at TPT. A huge part of this is making TPT a place where people feel like they can thrive, regardless of what stage of life they're in. This means we have a competitive parental leave policy (three months for new parents to bond with their little one), 20 days of PTO, 7 wellness days to look after your physical and mental health, as well as fun perks like catered lunches in office 3x weekly.

As a company rooted in the belief that teachers must be at the heart of everything we do, we also make time twice a year for teacher-visits, either virtually or going into local classrooms in the tri-state area to shadow teachers in action -- to remind ourselves of the importance behind our mission.

Culture
Volunteer in local community
Open door policy
Team based strategic planning
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Highly diverse management team
Mandated unconscious bias training
TPT works with LifeLabs to conduct interactive unconscious bias workshops throughout the year, which help build context and skills that support in making TPT an inclusive place to work for all.
Diversity employee resource groups
Employees are welcome to join our many Employee Resource Groups! These groups support an array of different cultures & communities, and often host virtual or in-person events outside of working hours.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
At TPT, we are proud to offer all full time employees access to a Headspace subscription and Eden Health, an online health concierge with access to one-to-one talk therapy.
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Charitable contribution matching
TPT lead a Ukraine Donation Campaign, where the company met employees dollar for dollar in contributing to various organizations dedicated to providing support to Ukraine.
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Company sponsored family events
TpT sponsors an Employee Resource Group that caters to working parents, which hosts monthly meetings and events throughout the year! Additionally, we host Bring Your Child To Work Day annually.
Vacation & Time Off Benefits
Generous PTO
Outside of wellness, personal days, and COVID-19 specific time off, TPT also offers 20 days of PTO per year, with 5 days available for roll-over.
Paid volunteer time
Each full-time employee is given 5 additional personal days each year, used for voting and volunteering.
Sabbatical
Eligible employees get 5 weeks of paid sabbatical after their first 5 years of working at the company.
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Teams across the company have regular sponsored off-sites to promote time together. Company-wide, we also have monthly Happy Hours, and 4 main events: Field Day, Camp TPT, Picnic and Holiday Party.
Free snacks and drinks
The office kitchen is always fully stocked with snacks, sweet treats, fruit, drinks, coffee and tea.
Some meals provided
TPT provides a GrubHub allowance for in-office lunch options on Mondays, Tuesdays, & Thursdays, for those working from our HQ.
Company-sponsored happy hours
TPT has monthly Happy Hours (both in-person and virtual). Activities can vary; recently we had a virtual happy hour hosted by JamEvents for a game of "Guess My Sketch," with sponsored bevvies.
Recreational clubs
We have an undefeated softball team, and have also sponsored volleyball, dodgeball, and are always taking new suggestions!
Fitness stipend
Home-office stipend for remote employees
TPT provides a one-time $400 WFH stipend to full-time employees (both remote and hybrid), to ensure all have what they need to work effectively from home.
Professional Development Benefits
Job training & conferences
Lunch and learns
TPT hosts Snack & Learns ~2x monthly, to promote employees coming together to discuss work and goal progress, company updates, and learn from each other 🧠
Promote from within
Mentorship program
TPT's mentorship program aims to build a more inclusive environment by building relationships between TpTers, providing career growth and development opportunities through formal mentorship.
Continuing education stipend
Continuing education available during work hours
Teams across TPT devote time each week to learning. Our Eng org blocks Friday afternoons for "Eng Learning Fridays," where engineers are given a free block of time to pursue learning opportunities.

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