Senior Writer, Content Lead

| Greater NYC Area




Help us Build the Future of Money

Gemini Trust Company, LLC (Gemini) is a licensed digital asset exchange and custodian. We built the Gemini platform so customers can buy, sell, and store digital assets (e.g., Bitcoin, Ethereum, and Zcash) in a regulated, secure, and compliant manner.

Digital assets and blockchain technology have the power to transform the world for good. This truth, along with our core values, form the bedrock of our company and culture. At Gemini, no job is too small and no project too big as we endeavor to build the future of money. We are a mission-driven, team-based, inclusive, and determined community of thought leaders who invest in each other and the long game. Join us in our mission!

The Department: Communications

We believe that the world should know and love Gemini. In Communications, we spend our days crafting the Gemini story and telling it to the people who need to hear it. This team sits between our product and the market, and is a key growth driver for every aspect of the organization. We have a holistic philosophy that combines data, brand marketing, acquisition tactics, PR, and all aspects of consumer & customer-facing communications.

The Role: Senior Writer, Content Lead

Gemini’s mission is to Build a Bridge to the Future of Money. The role of the Senior Writer, Content Lead is to write compelling content that tells the Gemini story and explains cryptocurrency to broad audiences. You make writing about complex topics seem easy. You'll play an integral role within our Communications department, helping develop our proactive content strategy and write communications for external and internal audiences on behalf of executive leadership. This content will support and advance the Company, including our products, projects and people. You'll also conduct research, interview subject matter experts and write materials for various content platforms including our blog. You will collaborate with stakeholders across the organization and be working in our New York City Headquarters, reporting directly to the Head of Communications as you focus on essential functions that include, but aren't limited to, the following:

Responsibilities:

  • Write compelling content to reach and engage external and internal audiences (e.g. clients, prospects and employees). Content will appear across our Company’s platforms, including our blog, website, social media channels, executive communications, marketing presentations, external sites. 
  • Write articles on crypto and finance-related topics for consumption by customers and the general public.
  • Conduct research for and assist in the creation, development and execution of our content plan. Includes content themes and content calendar, as well as content for targeted campaigns.
  • Conduct research, write and edit thought leadership. 
  • Research and write 10-15 pieces of content a month, with varying word count, aligned to key themes maintaining the Gemini voice and authority.
  • Work closely with our internal teams on content planning and strategy to make sure we are executing on key content opportunities.
  • Proofread materials for colleagues and provide quality control.
  • Understand and translate Gemini brand and style guidelines into a clear, confident, and human voice.
  • Manage deadlines for multiple projects simultaneously.
  • Identify and recommend new and innovative content ideas that will deliver on campaign goals.
  • Support Head of Communications in ad hoc project work and requests.

Minimum Qualifications

  • Bachelor’s degree (with a focus in Communications, English, Journalism) or equivalent.
  • Minimum 3-5 years experience as a writer, preferably in financial services industry/regulated environment or as a journalist covering financial services, with experience writing blogs 
  • Proven excellence in writing and style
  • Willingness to stick with a story from start to finish
  • Relentless attention to detail 
  • Proven ability to work with, and build trusted relationships, with internal teams successfully 
  • Ability to deliver excellent, high quality work under time constraints and deadlines
  • Relevant writing samples required 
  • Excellent verbal and interpersonal skills
  • Strong organization, communication and problem-solving skills. 
  • Strong project management skills with experience executing programs on deadline, accurately, efficiently and with an attention to detail
  • Strongly proficient with Google Docs and Microsoft Office

Preferred Qualifications

  • Demonstrated excellence in internal project management, organizational planning and operational excellence
  • Experience building out editorial calendars for a news organization or corporation
  • Experience writing thought leadership 
  • Genuine passion for disruptive technology 


It Pays to Work Here

We take a holistic approach to compensation at Gemini, which includes:

  • Competitive base salaries across all departments
  • Ownership in the company via profit sharing units
  • Amazing benefits, 401k match contribution, and flexible hours
  • Snacks, Perks, Wellness Outings & Events
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Technology we use

  • Engineering
  • Product
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • PlayFrameworks
    • AeronFrameworks
    • PostgreSQLDatabases
    • ConfluenceManagement
    • JIRAManagement

Location

New York, NY 10010

An Insider's view of Gemini

What’s the vibe like in the office?

Before I started, I was told that taking a job at Gemini was a great idea because of how excited everyone was to be there. After working here for more than two years, I still believe that to be true. The office is constantly buzzing with incredibly smart people who are working to build Gemini into the long-lasting business we know it can be.

Marjorie

Manager, Cash Management

How do you collaborate with other teams in the company?

A risk team is typically seen as a group that says "no”; at Gemini, establishing relationships and collaborating are key to understanding risks, which better enables us to say "yes" (or "yes, but..."). Communicating clearly and regularly, keeping things simple, and being flexible in a complex space reduces the risk of a message being lost.

Yusuf

Head of Risk

How has your career grown since starting at the company?

At Gemini, I learned how to advocate for myself. The startup struggle is real and if you don't speak up, your needs won't be heard in the fast-paced environment. Luckily, I’ve been able to grow my career by gaining cross-functional experience and flexing my muscles in the two areas I love the most -- helping customers and designing for them.

Mariel

Customer Support Associate

How do you make yourself accessible to the rest of the team?

Team meetings and 1:1s are necessary for communication and productivity, but the daily interactions are what really make you accessible. You need to show genuine interest in everyone professionally and personally. I make a connection with each person so they know they are welcome to stop by my desk or ask for my support outside of “scheduled” time.

Jeanine

Managing Director of Operations

How do you empower your team to be more creative?

When we start a project, I challenge my team to look outside of the finance space, to take inspiration from other creative spaces such as art, industrial design, fashion, automotive, etc., and try to translate that into a solution for our industry and users. It's important to set the tone that solutions to problems can come from anyone or anywhere.

Ty

Creative Director

What are Gemini Perks + Benefits

Culture
Volunteer in local community
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Dental coverage for employees through Guardian PPO
Vision Benefits
Vision coverage through VSP
Health Insurance Benefits
Gemini's health insurance plan with our preferred provider Empire BCBS provides 3 plans, an EPO and 2 PPO at very little cost to employees!
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Gemini's 401(k) retirement plan through ADP offers a broad selection of stocks, bonds and international index funds to choose from.
401(K) Matching
Gemini's 401(k) matches an employee's contributions up to 5% of their base salary, with immediate vesting for matched contributions. Employees are eligible to contribute after 90 days of employment
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Company sponsored family events
We happily sponsor annual Take Your Child to Work Days.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Gemini's unlimited PTO policy allows employees to take as many days off as they need, provided they get their manager's approval.
Paid Holidays
Paid Sick Days
Gemini is generous in adding sick days on an as-needed basis.
Perks & Discounts
Casual Dress
Commuter Benefits
We offer pre-tax commuter benefits for all employees through Navia.
Company Outings
We typically host quarterly company outings - past events include baseball games and Coney Island.
Stocked Kitchen
We keep our kitchens and pantries well-stocked with snacks, soft drinks, cold brew coffee, and, of course, LaCroix.
Happy Hours
We host monthly happy hours with collaborative activities like employee presentations, trivia, Mario Kart, etc.
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Gemini hosts monthly Lunch and Learns
Cross functional training encouraged
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