Content Data Analyst

| Hybrid
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ABOUT THE TEAM AND ROLE

theSkimm’s Data & Analytics team provides robust measurement and actionable insights on our growing membership base. We partner closely with Product, Marketing, Social, and Editorial teams to measure our performance and drive improvements and growth.

As our company grows and our user-base evolves, we’re looking for a Content Analyst to join our team. Reporting to theSkimm’s VP of Data & Analytics, you will define and drive key content performance metrics across our social channels, newsletter, app, web, and audio. To do this you will aggregate and analyze content data from various sources, and distill complex analyses into clear, actionable solutions for partners throughout the company.

WHAT YOU'LL BE DOING

  • Develop a content evaluation framework to communicate content performance and best practices to social, editorial, and marketing teams
  • Test new social and content strategy including design, execution, and analysis
  • Help content creators throughout the company understand trends, marketplace dynamics, and user behaviors
  • Build dashboards for all levels of the company, including executive leadership, to monitor key metrics and track progress
  • Identify, collect, and transform data from disparate sources using SQL, R, Python, or other statistical tools
  • Develop a sound understanding of the role of each product within theSkimm’s ecosystem of products

WHAT WE’RE LOOKING FOR

  • 2+ years of experience in data analytics, consulting, or similar quantitative role
  • Knowledge of content performance in a social and media landscape 
  • Comfortable with comparative and exploratory analysis
  • Experience with large datasets, statistical analyses, data visualization
  • Strong SQL skills, proficiency with business intelligence tools (e.g, Looker, Tableau)
  • Strong communication skills
  • Understanding of user segmentation, cohort analyses, regression models, funnel optimization
  • Experience in Media or Publishing
  • Familiarity and enthusiasm for theSkimm: a passion for our audience and mission
  • High EQ

This is a full-time role based in New York, NY

WHAT WE OFFER

  • Comprehensive insurance plans, commuter benefits and 401(k) starting on your first day
  • Competitive salary & equity packages
  • Flexible vacation policy and generous holiday observances
  • One Medical Membership
  • Gym membership reimbursement
  • Catered Friday lunches and monthly gatherings
  • A vibrant office environment full of books, couches and a roof deck 
  • Complimentary access to theSkimm’s growing suite of membership products 
  • The opportunity to be part of a values-driven, hardworking and diverse group of people building a membership company that makes it easier to live smarter

ABOUT THESKIMM

theSkimm is a membership company dedicated to helping female millennials live smarter lives. By seamlessly integrating into our members existing routines, we've become a trusted brand to more than seven million people. We're fundamentally changing the way our members consume news, consider products or services, and take action on important things happening in their lives. Our flagship product, the Daily Skimm, is still the fastest growing email newsletter on the market, and we've grown our product suite to fit into other routines at home, work, and on-the-go. theSkimm App debuted at #1 in News in iTunes, our podcast "Skimm'd from The Couch" reached #1 in Apple Podcasts within hours of launching, and more than 200,000 people voted with us in the 2018 midterm elections.

As theSkimm grows, we're committed to helping our members tackle big decision-making moments in life by giving them the information they need to make informed and empowered choices whether that be in civic engagement, finance, career, health, and more. Founded in 2012 by two friends on a couch, we've since grown to over 100 employees based in NYC. We are passionate. We are a TEAM. We work hard, but we know when to take a break to enjoy each other's company. Our products help people live smarter lives and we're building a brand trusted by millions of female millennials across the country. Join us!


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Location

53 West 23rd Street, New York, NY 10010

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