Group Analyst at Snap Inc.
Snap Inc. is a camera company. We believe that reinventing the camera represents our greatest opportunity to improve the way people live and communicate. Our products empower people to express themselves, live in the moment, learn about the world, and have fun together.
We’re looking for a Group Analyst to join Snap! Working closely with the Sales team, you will be tasked with helping us deliver better campaigns through category-specific insights and learnings. You’ll collaborate with Sales, Creative Strategy and Product Solutions to ensure our campaigns are running optimally and constantly adapting to new findings.
What you’ll do:
Work with Account Management to provide real time analysis for auction campaigns; influence incremental spend through data driven upsell recommendations
Set client expectations for performance based on client and advertiser data, and help with proposal development and forecasting
Identify performance trends across auction campaigns to fuel optimization recommendations; evangelize best practices across the account management and analytics group
Function as a thought leader, offering insights related to vertical or category industry trends in order to inform or strengthen Snap’s in-market pitch.
Partner with cross-functional teams to build out measurement agendas/strategies, provide data based insights for products in alpha or beta, deliver feedback on data tools in development, etc.
Provide recommendations for evolving test and learn agendas across the category or vertical.
Support Account Executives throughout RFP process by providing insights to strengthen pitches
Adopt latest tools and develop use cases and best practices; share across the sales team
Support clients’ efforts in the auction
Knowledge, Skills & Abilities:
Strong attention to detail and organizational skills
Excellent verbal and written communication skills
Data driven and analytical mindset
Ability to work in an agile, dynamic environment
Ability to work individually while operating as a collaborative team player
Ability to use tech to improve work-flows and create efficiencies
Understanding of business intelligence tools such as SQL, Tableau, and Looker
Bachelor's degree in business, marketing, communications, economics, or a related area of study or equivalent years of experience
2+ years of experience managing PPC, programmatic, or paid social campaigns
2+ years working in excel using advanced formulas
Consistent track record of crafting measurable insights from data
Experience with scripting languages such as R and Python
2+ years managing analytics function either within an eCommerce operations or consulting with online retailers; Shopify experience is a plus
Deep competency with Google Analytics implementation and setup; pixel
implementation and troubleshooting
Multi-channel attribution experience including making recommendations to senior management on attribution models and view vs. click conversion value
Cross-functional communication skills with ability to interface with both technical (Web Development, Engineering) and business stakeholders (marketing managers, media buyers)
Experience leveraging social channels for customer acquisition
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at [email protected].