Senior Analyst Data Strategy

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Neustar is an information services and technology company and a leader in identity resolution providing the data and technology that enables trusted connections between companies and people at the moments that matter most. More information is available at https://www.home.neustar.

Job Requisition:

R-2911 Senior Analyst Data Strategy (Evergreen) (Open)

Primary Location:

NEW YORK

Job Description:

Data is rarely perfect. The role of the data strategy team is to ensure we build and deliver the highest quality analytic databases to support complex analytics. You will work closely with a team of marketing strategists and scientists to assess what data is available to solve C-level marketing investment questions. As a data strategist you will be hands-on, managing client projects from data assessment and analysis to delivering a final analytic dataset. We are hyper-focused on quality and customer service.

Neustar Services Teams work across a wide array of technologies and systems to deliver solutions to customers in every industry. The role of the Data Strategy team is to ensure we build and deliver the highest quality databases to support complex marketing analytics. You will work closely with teams of marketing strategists, data scientists and data engineers to assess first and third-party client marketing data to solve marketing effectiveness questions. With respect to reviewing data and trends you will be profiling, analyzing, and communicating with internal and external teams. We are hyper-focused on quality and customer service. You should possess technical and analytical expertise and curiosity. Passion, exposure to the marketing industry, ad-tech, DMP, CRM, and marketing analytics such as Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), Segmentation, Propensity Modeling, A/B testing, and Targeting is a plus!

What you'll be doing:

  • Serve as the SME and technical liaison between clients and Neustar Services, providing support through multi-phased delivery projects.
  • Gather business and technical requirements in order to create and present a comprehensive solution and implementation plan for client delivery. Design and complete implementation of technical data integrations, identifying cadence, delivery methods, quality control, etc.
  • Acquire and assess client data from a multitude of sources for usefulness in analytics. Common tasks involve data mapping, identification and application of business rules to data sets, data validation, and data analysis using statistics and machine learning techniques.
  • Guide clients and internal development teams with technical requirements.
  • Present data insights to clients and internal teams. 
  • Managing work streams and priorities for client projects; Organizing messy aspects of projects

Skills, Talents, experience you have:

  • 3+ years of experience in marketing research, agency, consulting, ad-tech, software, and/or data integration solutions.
  • Ability to navigate and influence across functional organizations and adaptability to new/different situations.
  • Resilient work ethic with the capability to adapt to the situation, flexibility and nimbleness in terms of work planning, and the ability to think quickly on your feet.
  • Excellent verbal and written communication skills, with the ability to effectively communicate Neustar’s service portfolio of solutions.
  • Excellent diagnostic skills to identify issues within data sets and identify solutions.
  • Travel to client sites (average of 15%) but may be higher or lower based on the client engagement.
  • Digital marketing experience with Ad Servers, DMPs, DSPs, Audience Creation/Targeting, Multi-Touch Attribution, and other relevant experience a plus.
  • Experience and understanding of the following technical areas are desirable:
    • Data analysis skills using tools such as Excel, SQL, Tableau, Python, SAS, and R.
    • Relational database concepts, ability to read/write SQL queries.
    • ETL, data management, and data quality best practices.
    • Amazon S3, Hadoop/Hive, or similar technologies.
    • Web APIs and web developer tools.
  • Bachelor’s Degree in Business, Marketing, Economics, Statistics, Computer Science, or experience in related analytical/technical field.

Who You Are:

  • ACCOUNTABILITY: Passionate about Customer Success, being accountable to our customers, to our teams, and to ourselves, for doing what it takes to be successful.
  • COLLABORATION: Be a team player, always collaborating and working efficiently with members of local and remote teams.
  • TRANSPARENCY: Speak with honesty, clarity, brevity, and with purpose. Able to engage with customers and team members of all levels.
  • RESILIENCE: Ability to excel in high levels of change, ambiguity, and uncertainty. Continue pushing towards success when working through adaptable situations.
  • RESPECT: Be respectful of our customers and our teams. Constructively engage with all partners and work towards success.
  • BEGINNERS MIND: Always have a learning mindset and approach to each engagement and problem. Being hands-on and working with others to continue self-development.
  • URGENCY: Ability to move fast and drive business values and results for our customers and for Neustar.

Neustar does not accept unsolicited resumes from external firms or agencies. Neustar will not be responsible for placement fees associated with unsolicited resumes.

DIVERSITY

Diversity, inclusion and teamwork are second nature to Neustar; and these values permeate our entire business structure. Neustar is committed to creating an environment where a wide spectrum of opinions and beliefs are actively sought, listened to and respected. Further, our talented workforce draws from the many geographic areas and markets in which Neustar operates worldwide, which represents a distinct competitive advantage. The rich and varied personal and professional backgrounds of our employees make Neustar a dynamic and rewarding company at which to build a career. We invite you to join us.

EOE of Minorities/Females/Vets/Disability

Neustar, Inc. considers all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, or status as a Vietnam-era or special disabled veteran in accordance with federal law and other state and local requirements. Neustar, Inc., complies with applicable state and local laws prohibiting discrimination in employment and provides reasonable accommodation to qualified individuals with disabilities in accordance with the American with Disabilities Act (ADA) and applicable state and local laws.

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Location

Our office is located in the heart of Midtown East, steps away from Grand Central making us easily accessible no matter where you're coming from!

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