Sr. Analyst, SEO Strategy

| Greater NYC Area
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Dotdash is looking for a content strategy rockstar with strong SEO analytical and technical skills to join our Growth & Content Strategy team. This person will work with our Commerce team to grow intent-driven audiences across Dotdash's premium lifestyle brands including The Spruce, Byrdie, Lifewire, and Verywell.
As the Senior Analyst, you will report to the Associate Director of Growth & Content Strategy and be part of a specialized team within our Growth organization. You will have access to premier SEO tools, cutting-edge resources, and be part of an industry-leading team that delivers actionable insights and makes informed strategic decisions for Dotdash. And you will collaborate daily with product engineers, editorial teams, and designers to build world-class content experiences and drive measurable results.
About Your Contributions:

  • Partner across teams (GM, Content, Product, Dev, and Revenue) to help maintain and improve Dotdash's commerce library and develop growth roadmaps
  • Craft and execute SEO tests to grow our knowledge of effective tactics
  • Work with product management to create SEO requirements that improve site performance and user experience
  • Partner with the Data Sciences team to craft algorithms that measure and improve our content and search optimization
  • Study search demand to identify content and product growth opportunities
  • Collaborate across teams to implement identified growth opportunities
  • Monitor daily and weekly dashboards to understand search engine trends and the results of our projects
  • Monitor and analyze competitors and potential acquisition targets

About You:

  • 2-4 years SEO experience, preferably in-house at a large publisher or from an enterprise-level digital consulting agency
  • Good understanding of intent-driven audiences
  • Track record of delivering and communicating business results from SEO investments
  • Prior experience with working with Skimlinks or Amazon Onsite Associates Program a big plus
  • Demonstrated entrepreneurial spirit
  • Superior project management
  • Exceptional Excel skills (are you the go-to Excel person on your team?)
  • Experience analyzing large data sets generated from multiple sources, including Web analytics, site crawls, and large third-party SEO databases
  • Strong Web-development fluency-must be able to write precise technical SEO requirements
  • Writing or editing background a plus
  • Bachelor's or Master's degree preferably in math, science, business, or computer science


About Us:
Dotdash's vibrant brands help over 100 million users each month find answers, solve problems, and get inspired. Dotdash is among the largest and fastest-growing publishers online and has won over 80 awards in the last year alone. Dotdash brands include Verywell, Investopedia, The Balance, The Spruce, Simply Recipes, Serious Eats, Byrdie, Brides, MyDomaine, Lifewire, TripSavvy, Liquor.com, and TreeHugger.
Please be aware of fraudulent recruiters offering opportunities at Dotdash. Note that any correspondence with a member of the Dotdash recruiting team will come from a @dotdash.com or a [email protected] account belonging to a Dotdash Recruiter. If you are in conversations about a job opportunity and wish to confirm its validity, please reach out directly to [email protected]
Dotdash embraces inclusivity and values our diverse community. We are committed to building a team based on qualifications, merit, and business needs. We are proud to be an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
We are committed to protecting the health and safety of each employee. We require all employees (and guests) visiting or working in any of our offices or attending company-sponsored events, client meetings, or other company-related off-site activity to be fully vaccinated against COVID-19 (as defined by the CDC), and we offer multiple ways to share proof of vaccination with us.

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • TypeScriptLanguages
    • DockerFrameworks
    • GraphQLFrameworks
    • KafkaFrameworks
    • KubernetesFrameworks
    • Next.jsFrameworks
    • Node.jsFrameworks
    • ScikitFrameworks
    • SparkFrameworks
    • TensorFlowFrameworks
    • TerraformFrameworks
    • Vue.jsFrameworks
    • Vue.jsFrameworks
    • BigQueryDatabases
    • ElasticsearchDatabases
    • AWS (Amazon Web Services)Services
    • Google CloudServices

Location

225 Liberty St, New York, NY 10281

An Insider's view of Dotdash Meredith

What projects are you most excited about?

Atomic design is in our DNA at Dotdash. We're striving to have the dev and design teams work closer together and use a single source of truth for how components are pieced together using predefined molecules and atoms. This is exciting and innovative work that is helping us scale at an incredible rate and deliver on our promise of fastest sites!

Brian

Manager, Front-End Development

How do you empower your team to be more creative?

We do quite a few things to encourage creativity like hackathons, design sprints, and "Unconferences". That said, I think the most meaningful thing we do is to encourage teams to be autonomous. Having control and ownership over their respective applications gives our team members the freedom to explore ideas to solve their own problems.

Nabil

CTO

What are Dotdash Meredith Perks + Benefits

Culture
Open door policy
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Employee-led culture committees
Hybrid work model
In-person all-hands meetings
Summer hours
Flexible work schedule
Remote work program
Certain roles in some of our orgs can be designated as fully remote. Please see the job description for more information.
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
Diversity manifesto
Diversity employee resource groups
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K) matching
Dotdash Meredith matches 100% of an employee's contributions up to 5% of their annual base salary.
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Company sponsored family events
Fertility benefits
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Company-wide vacation
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Company-sponsored happy hours
Recreational clubs
Mother's room
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours

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