Creative Director
The Creative Director will manage the creative process from concept to completion, translating marketing objectives into clear creative strategies. In this hands- on role, you’ll be a driving force behind our visual identity and voice, communicating through beautiful simple design, visual and written storytelling, across a variety of digital, print and other media. You will take the lead on our most visible and creative projects, working with designers and writers to meet design and business goals.
If you are passionate about design and beautiful copy, insanely curious, and a subject matter expert on current best practices in marketing we’d love to hear from you. Applicants must submit a portfolio.
Responsibilities
- Evolve Bluecore’s visual identity as we scale, owning the full brand aesthetic Lead brainstorming/creative sessions to generate ideas
- Write and design unique and well-crafted copy to effectively with customers and prospects
- Develop and revise creative, content and presentations, provide feedback to other team members
- Design and produce top-quality creative content and advertising campaigns for online and offline experiences, from sales presentations and collateral, to email, website, and social assets
- Create a wide variety of content offers and lead magnets including ebooks, infographics, whitepapers, and interactive assets
- Stay up to date on the latest trends and technologies in advertising, email and motion graphics
- Identify opportunities for improved marketing, working with all teams to interpret requests and clarify business goals
- Help establish improved workflows, systems, and metrics to drive forward creative efficacy
- Be actively involved in hiring and training creative team including designers, writers, and freelancers
Requirements
- Bachelor’s degree in a marketing or creative field
- Minimum of six (6) years of experience, in house or agency with a strong focus on digital and content
- 2-3 years experience managing staff and freelancers from different creative backgrounds, including, but not limited to, copywriters and graphic designers
- Natural storyteller, skilled at creating integrated, insight-driven content and campaigns that connect with people on an emotional level
- Strong understanding and appreciation of design, performance marketing
- Expert proficiency in Adobe Illustrator, InDesign, Photoshop, and Powerpoint
- Ability to handle a variety of assignments simultaneously, comfortable with ambiguity and a commitment to meeting tight deadlines
Benefits
- Highly competitive compensation package including salary and equity as well as the opportunity to work for one of the fastest growing marketing technology start-ups
- Comprehensive medical, dental, and vision insurance
- 401(k) plan
- Monthly fitness stipend for a gym membership or fitness classes
- Monthly NYC Metro Card
- Generous Parental Leave & flexible vacation policy
At Bluecore we believe in fostering an inclusive environment in which employees feel encouraged to share their unique perspectives, leverage their strengths, and act authentically. We know that diverse teams are strong teams, and welcome those from all backgrounds and varying experiences. Bluecore is a proud equal opportunity employer. We are committed to fair hiring practices and to creating a welcoming environment for all team members. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, familial status or veteran status.