Creative Director
We're Brigit, a financial health app for the everyday American. By using cash flow data to automate finances, not only do we help people today, but also empower them to start saving for tomorrow and permanently transform their financial future. Brigit analyzes data from billions of individual bank transactions and formulates a deep understanding of each member’s cash-flow mismatches and spending habits. Using that data, we're able to send no-fee predictive advances and help millions of Americans avoid late payment fees, predatory overdraft fees, and interest rates. Our initial product is focused on disrupting the predatory $44 Billion payday loan and overdraft market and our future products will continue to empower and improve the lives of over 100M underserved Americans!
Brigit is hiring an experienced Creative Director to join us as a leader on our growing Marketing team. As Creative Director, you will build and oversee the creative strategy, lead execution for the brand and provide creative vision that will help build our brand into the type that leaves a lasting impression with its members across every aspect of the customer journey.
What You'll Do
- Oversee and manage the aesthetic and functional pieces of ad design, ensuring each area comes together and clearly represent Brigit’s brand
- Bring Brigit’s brand to life by leading and overseeing all creative development including photography, videography, design and copy across all channels
- Push the creative envelope for Brigit by developing creative strategies that integrate research, audience insights, cultural insights, and creative insights into an actionable plan for the development of industry-leading, highly effective consumer campaigns
- Work with both external partners and internal stakeholders on brand creative asset ideation and execution to ensure Brigit maintains a consistent visual identity, tone and voice across all platforms, products and consumer touch points
- Manage and guide the creative process and the creative team's work from start to finish by managing project flow and prioritization including establishing project cadences, review timelines, and a clear design process
- Delegate to and work closely with the Marketing leadership and Lead Designer to set creative direction
- Build, lead and manage a dynamic team, spanning art/video direction, design, copy, and production, while also leveraging/leading external agencies as needed
Who You Are
- 6+ years experience developing and managing the development of a brand - both visual design and messaging - for a diverse group of audiences to drive marketing performance and grow business, including 3 - 5 years of management experience
- You are deeply invested in understanding the impact that your creative has on the audience you are speaking to and strive to deliver against KPIs - if a campaign performs well you push the creative further and if a campaign falls short you work with key stakeholders to understand why
- Experience in rethinking, evolving, and building new brand marketing strategies to drive business results
- Strong analytical ability, conflict resolution and negotiation skills
- Appetite for problem solving and a love for fast-paced, constantly-changing environments
- You embrace and are inspired to be a key driver of Brigit’s mission
Our Benefits & Team
- Competitive compensation package with stock options at a high-growth startup
- Excellent health coverage for team members and their families (Brigit pays the 75% of the premiums)
- Flexible PTO
- Supportive work environment and a manager who is focused on your professional growth
- Company events that highlight our team's passions and hobbies
- $250 to just set up your WFH space - a one time thing