Lead Brand Designer

| Greater NYC Area
 
About Us

Candid™ is helping people get the smiles they always wanted at prices they can afford. By simplifying the process (direct-to-consumer) and reducing costs (by up to 65% less), we can help more people feel confident and healthy. We believe that high quality dental care should be affordable and accessible to all, and we're using modern software practices to diagnose, treat, and monitor orthodontic cases. Our team is a group of startup veterans with experience across healthcare, hospitality, tech, and finance at companies such as Lyft, Squarespace, WeWork, Blue Apron, and Clover Health.
 

Role
 
We’re looking for an experienced marketing and communications designer to help us frame Candid's story and how we visually communicate it to the world. You ideally have impeccable taste and are highly trained in typography, graphic design, photography and videography, content layout and design and even have a penchant for great copywriting. Your entire body of work will be framed in the context of what consumers see across every channel, including, emails, digital and physical ads, social media, high converting landing pages on the Candid website, brochures, and other artifacts important to our marketing efforts. You’ll own your projects and collaborate closely with our marketing and brand design teams. You will report directly to our Chief Design Officer, Bobby Ghoshal but will be embedded in our Marketing team, led by our Head of Growth/Marketing, Sam Levine. 
 
 
What You'll Do
  • Own your team’s creative process - infuse your team with strong creative ideas and execution and get the people around you to be additive to the creative process and solicit team-wide feedback to yield world-class creative. 
  • Manage all aspects of multi-channel communication design including social media, emails, digital ads, billboards and retail-space artifacts.
  • Manage and conduct photo and video shoots for various ads and campaigns. 
  • Design a distinct visual language for Candid’s marketing artifacts and manage all visual design including photo and video editing to match it to Candid’s brand. 
  • Create, maintain, and make accessible to the marketing team a clear, up-to-date and well-designed library of marketing assets that can be repurposed at any time. The library will include source files for ads, edited photos, videos, voice-overs, illustrations etc.
  • Be responsible for all digital and print artifacts that will be used to assist in marketing and sales efforts such as, t-shirts, stickers, mugs, brochures, business cards and decks/presentations. 
  • Help us manage vendor relationships and may eventually have a few people reporting into you. Your ability to manage people, expectations, and deadlines, as well as your ability to communicate, are important to this role. 
  • Create and own design systems that allow the marketing team to scale and ship creative quickly, reliably and without compromising the brand’s look and feel.
  • Work with our research team and spending time with customers and prospective customers; you’ll make a concerted effort to talk to them to understand their needs, their objections and how they see our product fitting into their lives.

What You'll Need
  • 5+ years of work experience in design or similar roles
  • A portfolio of work that clearly articulates your taste and thought process, not just final design work. 
  • Strong sensibilities in typography, graphic design, and content design.
  • Ability to be objective about your work and knowing that sometimes (most times) just because something looks good, it doesn’t mean it is good. You’ll also need to be comfortable opening yourself up to feedback from your colleagues.
  • A high degree of comfort with iterative design practices to ship optimal versions of your creative over time. 
  • Demonstrable experience collaborating with product managers, marketing and sale
 
Pay & Perks
  • Competitive compensation and equity in the business
  • Medical, dental, and vision insurance
  • Easy access to work - across the street from 4, 5, 6, L, N, Q, R, W trains, and around the block from the F and M
  • Commuter benefits
  • Significant discount on our customized treatment plans and aligners
  • You will grow a lot here. You’ll be surrounded by employees with deep experience in their field, who have a strong passion for doing great work and constantly learning
We continuously strive to create and maintain a diverse and inclusive environment, and are proud to be an Equal Opportunity Employer. Additionally, this organization participates in E-Verify.
 
 
 
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • DjangoFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • SketchDesign
    • Pivotal TrackerManagement
    • SalesforceCRM
    • BrazeEmail

Location

We are located in Union Square with easy access to work - across the street from Union Square Station, and around the block from the F and M.

An Insider's view of Candid™

What are some social events your company does?

We enjoy fun and diverse cultural programming involving food, activities, and wellness events. We often have bagel breakfasts and pizza parties, host office game nights and competitive field days, and start the morning with an in-office yoga or meditation. I love the autonomy everyone has on influencing & improving the culture!

Lauren

Lead Recruiter

What's the biggest problem your team is solving?

We see so many people express interest in straightening their teeth, but a high percentage of those don’t end up going through with treatment. One of the goals of our team is to help foster and maintain that initial excitement about having a new smile, to give our customers the confidence and motivation to take that final step and do it!

Graham

Marketing Associate

How does the company support your career growth?

Candid supports my career by recognizing that my education and the company's growth have a positive relationship - an opportunity to learn something new presents itself every week.

At this company, I've learned that a business can thrive when it recognizes that business interests are human interests.

Aileen

Project Management Associate

How do your team's ideas influence the company's direction?

At Candid, outcomes are everything. We aren't precious about our ideas and as such, the idea that proves the most value to the business is the one that wins - regardless of whether that comes from the CEO or an intern in their first week on the job! It can sound cliche, but for us that model really does result in everyone having strategic input.

Lilla

Co-Founder / Head of Product

How do you make yourself accessible to the rest of the team?

I hold 1-1s biweekly with my direct reports, and bimonthly skip levels with indirects as well as generally keeping an open door policy to build relationships across the entire business.

Nick

Founder / CEO

What are Candid™ Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Candid is proud to partner with Smile Train, the international children's charity, to help provide safe, 100% free cleft lip and palate treatment to children around the globe.
Friends outside of work
Eat lunch together
Intracompany committees
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Team workouts
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Flexible Work Schedule
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Happy Hours
We have frequent happy hours - both impromptu weekly events and planned out culture committee "fun times!"
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Customized development tracks
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