Email Marketing Manager
We’re looking for a talented email marketer to join our growth team to implement efforts from our marketing and retention strategies at Teachable!
You’ll be responsible for creating and implementing marketing tactics across various communications channels including, but not limited to email, in-app messages, and browser push notifications, as well as generating and implementing A/B tests on subject lines, email workflows, and more.
The Role
This role is on the retention team, which is part of the larger growth and marketing team, a group of 15+ highly qualified marketers, developers, and designers (We like to have fun too, don’t worry) You’ll work closely with this team to get the resources you need for your projects.
Responsibilities
- Create and implement marketing tactics across various communications channels including, but not limited to email, in-app messages, and browser push notifications.
- Create complex automated workflows to maximize marketing efficiency
- Generate and implement A/B tests on subject lines, email workflows, and more.
- Segment user lists to allow for better message personalization and targeting.
- Optimize opens, clicks and unsubscribes to improve and maintain email deliverability.
- Drive monthly recurring revenue through automated email programs.
- Other projects you champion!
Who You Are
- You are familiar with HTML4 and CSS3
- You know how to get stuff done under a deadline.
- You're super-duper organized and really love to follow internal naming conventions.
- You have worked with an email marketing platform before, preferably Iterable.
- You've heard of Litmus, Email on Acid, and other email marketing blogs
- Bonus Points: You’re a member of the emailgeeks Slack group.
Extra-credit:
- You know some basic Java, Handlebars, or JavaScript
- You’re comfortable digging into data
- You’ve used the Teachable product before
Why Us
Teachable is an instructor-focused online course platform which lets anyone monetize their expertise across a wide range of topics, from iOS development to watercolor painting to card tricks. We’ve had triple-digit YOY growth, and our thousands of instructors have earned more than $100M to date. We’ve also raised $8.5M from a group of top venture investors.
At Teachable, you will have the freedom to do your job and will be an integral member of our tight-knit team. If you want to do something you believe will help us grow, you don’t need to ask a hundred people for permission. And you can do it all in our beautiful office just west of Union Square, with great benefits and perks.
You’ll also get access to an ever-growing base of online educators, and your work will directly impact hundreds of thousands of online educators, entrepreneurs, and creatives.
Perks and Benefits
- Flexible work hours and ability to work from home
- Discretionary vacation & time off; highly competitive parental leave
- Competitive salary and comprehensive health benefits
- Employee 401(k) with match
- Company activities and outings
- Beautiful office near Union Square, your own standing desk or other workspace
- Gym / wellness match benefit
- Tax-free commuter benefits
- Employee discounts
How to Apply
Write a 250-words (or less) cover letter telling us why you’re the right candidate for the job.
Make sure to include:
- Your email marketing experience
- Metrics to prove how effective you’ve been in previous roles
- 3 suggestions for improving any our current email flows (that means you'll have to sign up)
PROTIP: Don’t just write a resume in a cover letter format. Send us something that really tells us who you are. We're way more interested in what you can DO and what you care about than what your resume says. ;)