Marketing Manager

Madhive is the leading independent and fully customizable operating system built to help local media professionals build profitable, differentiated, and efficient businesses. Madhive empowers sales teams to extend their reach into streaming and connects local advertisers with the communities they serve. Madhive's platform provides the unique ability to reach local audiences at national scale, with premium supply partnerships and end-to-end tools for planning, targeting, and measuring full-funnel campaign outcomes. Powering campaigns for over 30,000 small and medium businesses per day, Madhive is driving the evolution of local media.
Madhive is hiring a Marketing Manager to lead and execute strategic marketing initiatives that elevate our brand, drive engagement, and support business growth. This role will oversee the development and execution of multi-channel marketing campaigns, content strategy, and brand positioning to further differentiate Madhive in the market.
What You'll Do:

• Develop and implement marketing strategies to enhance brand awareness and market positioning.
• Oversee content creation for owned and earned marketing channels, including website, social media, and third-party platforms (e.g., Built-in, Glassdoor, etc.).
• Manage digital content (video, photography, graphics, etc.) for web and social media distribution to drive engagement and audience growth.
• Partner with the Communications firm to develop an owned events program, including topic development, format planning, and execution.
• Lead the assessment and optimization of marketing tools, identifying opportunities to integrate new platforms for improved efficiency and impact.
• Maintain and oversee a marketing calendar, ensuring timely planning and execution of industry events, seasonal campaigns, and owned initiatives.
• Develop and distribute internal and external communications, including newsletters, announcements, and campaign reports.
• Collaborate with internal stakeholders and external partners to cross-promote programs, events, and content across multiple channels.
• Track and measure the performance of digital marketing campaigns and web traffic to inform strategy and optimize results.

Who You Are:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 3+ years of experience in marketing, with a focus on digital marketing, content strategy, or brand management.
• Strong project management skills with the ability to manage multiple initiatives and prioritize tasks effectively.
• Exceptional verbal and written communication skills, with experience crafting compelling marketing content.
• Proactive and self-motivated with a strategic mindset and a passion for driving brand growth.
• Highly collaborative, with experience working cross-functionally across teams and external partners.
• Data-driven, with experience analyzing campaign performance and translating insights into actionable strategies.

The approximate compensation range for this position is $80,000-$95,000. The actual offer, reflecting the total compensation package and benefits, will be determined by a number of factors including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team.
We are Madhive
Madhive is a dynamic, diverse, innovative, and friendly place to work. We embrace our differences and believe they fuel our creativity. We come from varied backgrounds and think that's important. Whether it's taking ideas from previous lives and applying them in different ways or creating something completely new, we are all trail-blazing team players who think big and want to make an impact.
We are committed to cultivating a culture of inclusion and collaboration. We welcome diversity in education, culture, opinions, race, ethnicity, gender identity, veteran status, religion, disability, sexual orientation, and beliefs.
Please be advised that we will NOT be using third-party recruiting agencies for this search.