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Affiliate Marketing Manager

| Greater NYC Area

Getting together with real people in real life makes powerful things happen. Side hustles become careers, ideas become movements, and chance encounters become lifelong connections. Meetup brings people together to create thriving communities — something that couldn’t be more important right now in our world, and in the tech industry.

The Affiliate Marketing Manager will transform and scale our customer (B2B and B2C) acquisition through our Affiliate channel. Working within the Marketing Acquisition team, you will play a critical role in the scaling of one of our core marketing channels. This role will lead all affiliate campaigns through from concept to execution and reporting.

Key Responsibilities: (include but are not limited to the following):

  • Help Recruit, Manage and build strong partnerships with publishers in the Meetup affiliate program
  • Be responsible for day-to-day maintenance of the affiliate channel; updating publishers on new product features, user stories (content pieces), promotions, creative assets, etc.
  • Launch, manage and maintain all content and promotions for this channel
  • Research, develop and build outreach strategies; exploring growth with new marketing platforms and partners
  • Help launch and grow our publisher portfolio to capitalize on more upper-funnel traffic
  • Source paid placement opportunities and evaluate potential to maximize ROI
  • Regularly report on performance & leverage insights to drive go-forward strategy
  • Lead the communication of new opportunities to internal stakeholders to drive towards budget targets and performance goals within the organization
  • Recommend new platforms, tactics and strategies to help us stand out in the affiliate space
  • Challenge the norm and find ways to innovate the channel

Experience:

  • 5+ years managing an e-commerce affiliate program
  • Thorough knowledge of the affiliate landscape & key publishers in the space
  • Experience in growing new customer acquisition is a must (ideally B2B and B2C)
  • Ability to identify issues & problem solve effectively and independently
  • Highly organized and an expert at multitasking
  • Great communication skills with an outgoing personality
  • Results-driven and thrive in fast-paced environments
  • Analytical in nature and exceptional at optimizing day-to-day performance
  • A team player and eager to be part of an exciting, mission driven business

Success in this role means you will:

  • Launch and develop the affiliate channel to drive 10%+ of new customers
  • Create processes and procedures that ensure channel optimization
  • Recruit and nurture publishers and partners to drive customer growth and incremental revenue
  • Be an internal subject matter expert on affiliate marketing

If your experience fits some but not all of what’s listed, we’d still love to hear from you!

Our team is bold, supportive, and passionate about bringing people together in real life to create community for everyone. We care about moving fast, real-world change, and building diverse, dynamic teams. You in?

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Technology we use

  • Engineering
  • Product
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • SwiftLanguages
    • React/ReduxLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • SparkFrameworks
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • PhotoshopDesign
    • JIRAManagement
    • TrelloManagement

Location

Meetup is in the vibrant and trendy SoHo neighborhood. Just steps away from the BDFM6 and a short hop and skip to the NQRW.

What are Meetup Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
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