Analyst, Ad Operations

| Greater NYC Area
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THE ROLE

The Ad Operations Analyst will play a vital role in impacting Peloton’s digital marketing program. The role is the backbone for Peloton’s cross-channel campaigns.  You will ensure flawless campaign launches, define standards and processes with peers in the media team, and contribute to Peloton’s success.  You will also have a deep understanding of the programmatic landscape, including digital trends, data privacy regulations, and comfort operating in multiple ad tech platforms.

RESPONSIBILITIES

  • Implement and validate pixels and tags for media event tracking
  • Manage media trafficking by scheduling and maintaining ad tags and placements
  • Activate audience segments via data onboarders, DMPs or CDPs (e.g. Liveramp, Simon)
  • QA and timely troubleshooting of ad serving technical issues, placements, tagging, and floodlights to ensure proper tracking
  • Establish a best-practice ad operations framework across pre-launch, mid-flight and post-campaign to improve operations workflow 
  • Maintain GDPR and CCPA compliance across media tracking, tagging and audience onboarding
  • Bring enthusiasm and expertise to the ad operations role

QUALIFICATIONS: 

  • 2+ years digital media experience either agency side or within the digital industry (inclusive of DSPs, ad serving companies, etc.), trafficking large-scale paid media campaigns
  • Deep familiarity with ad serving (e.g. DCM)
  • Deep familiarity with media event tagging and attribution, including tag managers (GTM, Floodlight tags)
  • Hands on experience with DSP’s (e.g. DV360, TTD, Oath) from a trafficking perspective.
  • Experience with Private inventory deal setup in DSPs (PMPs, DealIDs, etc)
  • Deep familiarity with ad tech landscape across DSPs, ad servers, programmatic vendors, and analytics tools from an AdOps perspective (DV360, DCM, TTD)
  • Demonstrate a strong understanding of DCO with experience trafficking dynamic creatives  (Jivox, Flashtalking etc)
  • Deep understanding of GDPR and CCPA with regards to data privacy implementations (Do not track lists, consent management platforms, OneTrust etc)
  • Expected to understand marketing technology across internal data warehouses, Liveramp, and other data onboarders
  • Experience with third-party brand safety providers (IAS, MOAT, DV)
  • Excellent communication skills and attention to detail
  • Flexibility and ability to work in a fast paced and dynamic environment
  • Eager to be a team player with a positive attitude
  • Familiarity working with media buyers/traders
  • Familiarity with DCM, DV360, TTD, GTM. (Oath is a plus).

RECOMMENDED:

  • Familiarity with location, device graph, identity resolution solutions
  • Working knowledge of web languages (JavaScript, HTML, CSS, Flash)
  • Hands on trading experience with DSP’s (DV360, TTD, Oath)
  • Experience supporting global campaigns and respective cross functional teams 

ABOUT PELOTON

Peloton is the largest interactive fitness platform in the world with a loyal community of more than 2.6 million Members. The company pioneered connected, technology-enabled fitness, and the streaming of immersive, instructor-led boutique classes for its Members anytime, anywhere. Peloton makes fitness entertaining, approachable, effective, and convenient, while fostering social connections that encourage its Members to be the best versions of themselves. An innovator at the nexus of fitness, technology, and media, Peloton has reinvented the fitness industry by developing a first-of-its-kind subscription platform that seamlessly combines the best equipment, proprietary networked software, and world-class streaming digital fitness and wellness content, creating a product that its Members love. The brand's immersive content is accessible through the Peloton Bike, Peloton Tread, and Peloton App, which allows access to a full slate of fitness classes across disciplines, on any iOS or Android device, Fire TV, Roku, Chromecast and Android TV. Founded in 2012 and headquartered in New York City, Peloton has a growing number of retail showrooms across the US, UK, Canada and Germany. For more information, visit www.onepeloton.com.

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SwiftLanguages
    • React NativeLanguages
    • ReactLibraries
    • ReduxLibraries

Location

In the heart of Chelsea, and not too far from our studios, the Peloton office is in a very easy location to get to from anywhere in the city!

What are Peloton Perks + Benefits

Culture
Eat lunch together
Pair programming
Open office floor plan
Diversity
Diversity manifesto
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Generous PTO
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Tuition Reimbursement
Diversity Program
Promote from within
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