Zocdoc
Zocdoc builds products & services that simplify + streamline the overall healthcare journey for patients and providers.
Hybrid

Associate Product Marketing Manager

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Our Mission:


Healthcare is too hard. At Zocdoc, we strive every day to make it easier for patients to get the care they need. Founded with a mission to give power to the patient, Zocdoc enables the seamless healthcare experience patients expect and deserve. Every day, we hear from patients who tell us about the very real difference we’ve made in their lives. You can hear some of their stories here.


Your Impact on Our Mission:


As an Associate Product Marketing Manager, you will help shape, communicate, and drive adoption of Zocdoc’s innovative products to our SMB audience of medical providers. You’ll gather audience and competitive insights to develop messaging and positioning of our products. You’ll partner closely with sales, marketing, product and design in developing marketing campaigns to drive adoption and engagement.


You’ll Enjoy This Role if You… 

  • Are enthusiastic about moving into a marketing role in a fast growing tech company 
  • Can think strategically and execute on your ideas flawlessly 
  • Are collaborative, and enjoy building relationships at all levels of an organization


Your Day to Day Is… 

  • Becoming an expert on Zocdoc’s product suite, differentiators, target audience, and competitors.
  • Driving product and feature adoption with clear and compelling value propositions, positioning, launch strategies and tactics.
  • Gathering and surfacing audience and competitive insights through research, data analysis, and internal input from sales to help shape product and marketing strategies.
  • Partnering with Product, Sales and Design to drive cross-functional, cross-channel marketing efforts to meet the growth objectives associated with ongoing initiatives.
  • Inspiring action through data-driven insights and execute with operational rigor and efficiency.
  • Educating internal partners on how to effectively communicate the unique value of Zocdoc’s products through various touch points.  


You’d be Successful in This Role if You Have… 

  • 1-3 years overall work experience, preferably from brand management, planning/strategy at agencies, market research, consulting, or a related field. 
  • Experience with consumer products, online marketplaces, or the healthcare industry a plus.
  • The ability to synthesize complicated product descriptions into simple, everyday language.
  • Strong communication skills, both verbal and written, who knows their audience.
  • Experience with and a passion for collecting and using customer insights and market research a plus.


Benefits

  • Unlimited PTO 
  • 100% covered health care for employees
  • Parental leave 
  • Cell Phone reimbursement
  • Commuter Benefits
  • Convenient Soho location


About us:

Zocdoc is the country’s leading digital health marketplace that helps patients easily find and book the care they need. Each month, millions of patients use our free service to find nearby, in-network providers, compare choices based on verified patient reviews, and instantly book in-person or video visits online. Providers participate in Zocdoc’s Marketplace to reach new patients to grow their practice, fill their last-minute openings, and deliver a better healthcare experience. Founded in 2007 with a mission to give power to the patient, our work each day in pursuit of that mission is guided by our six core values. Zocdoc is a private company backed by some of the world’s leading investors, and we believe we’re still only scratching the surface of what we plan to accomplish. 

Zocdoc is a mission-driven organization dedicated to building teams as diverse as the patients and providers we aim to serve. In the spirit of one of our core values - Together, Not Alone, we are a company that prides itself on being highly collaborative, and we believe that diverse perspectives, experiences and contributors make our community and our platform better.  We’re an equal opportunity employer committed to providing employees with a work environment free of discrimination and harassment. Applicants are considered for employment regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity, gender expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or any other class protected by applicable laws.  

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What are Zocdoc Perks + Benefits

Culture
Volunteer in local community
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
In-person all-hands meetings
President's club
Employee awards
Remote work program
Diversity
Dedicated diversity and inclusion staff
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Short Term Disability insurance covers 60% of weekly pay (capped at $1,500/week) for up to 12 weeks.
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Zocdoc offers weekly in-office yoga classes every Thursday.
Mental health benefits
Wellness days
Abortion travel benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Pay transparency
Child Care & Parental Leave Benefits
Generous parental leave
We offer a generous 10-18 weeks of fully paid Parental Leave.
Family medical leave
Employees who meet the FMLA eligibility criteria qualify for 12 weeks of family medical leave.
Adoption Assistance
Return-to-work program post parental leave
Fertility benefits
Vacation & Time Off Benefits
Generous PTO
Sabbatical
Paid holidays
Paid sick days
Flexible time off
Floating holidays
Bereavement leave benefits
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Company-sponsored happy hours
Recreational clubs
Mother's room
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks

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