B2B Email Marketing Associate

| Greater NYC Area
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About Us:

DailyPay is the leader in the on-demand pay industry with an unrivaled technology platform, an unmatched list of blue-chip clients and an extensive list of industry awards. We are rewriting the invisible rules of finance by creating a new financial system. A financial system that is more equitable and inclusive, and benefits everyone. A financial system that enables workers to access their earned pay when they need it. We believe that money should move faster and smoother between employer and employee, between merchant and shopper, between financial institution and customer. 


We are a mission-driven company hyper-focused on designing technology that can build a better financial system and future. It’s no wonder that we are growing at an extraordinary pace. Now we are looking for people who are as passionate as we are about reimagining how money moves. If you’re willing to define new rules, change systems and lives, come join us at DailyPay.

The Role:

We are looking for a passionate and experienced email marketing manager. This role will be essential in working across functions to create a more disciplined and effective email communications strategy that engages prospects (lead generation) and partners (retention) in our thought leadership content and points of view. She/he will work with the sales team and total excellence team to plan, develop, implement and measure our email communications in ways that will improve the partner/prospect experience and accelerate prospect movement through the marketing funnel. Expertise in email marketing technologies is essential, most notably in HubSpot and Salesforce.

If this opportunity excites you, we encourage you to apply even if you do not meet all of the qualifications.

How You Will Make an Impact:

  • Instill email marketing as a vital discipline for marketing and business success
  • Manage and build the overall email marketing strategy
  • Create segmentation/list strategies and campaigns that generate more leads and foster retention in our current clients
  • Deploy email marketing automation capabilities to improve efficiencies and effectiveness
  • Create a test and learn culture including processes, A/B testing and CTAs that inform continuous improvement efforts and best practices
  • Develop and proof-read emails for maximum effectiveness; ensure mobile friendly templates
  • Upgrade our email templates using graphics, personalization and other advanced features
  • Determine and achieve annual and campaign-level email marketing KPIs
  • Create email database; Increase email subscriptions to maximize our reach
  • Analyze and report on email results; recommend improvements

What You Bring to The Team:

  • Knowledge of the latest digital marketing trends
  • Proficiency in email marketing, lead nurturing and marketing automation
  • Excellent written communication and copywriting skills
  • Hands on experience with HTML and CMS
  • Knowledge of SEO/SEM and Google Analytics
  • Ownership and pride in your performance and its impact on DailyPay’s success
  • Critical thinking and problem-solving skills
  • Team player
  • Great time-management and project management skills
  • Exceptional interpersonal and communication skills
  • Occasional need to work outside of normal business hours as required to support customers may be required

What We Offer:

  • Competitive compensation
  • Opportunity for equity ownership
  • Exceptional health, vision, and dental care
  • Employee Resource Groups
  • Fun company outings and events
  • Unlimited books from Amazon
  • Unlimited PTO
  • 401K with company match

DailyPay does not accept and will not review unsolicited resumes from search firms.

DailyPay is an equal opportunity employer and is committed to a diverse and inclusive workplace.  Qualified applicants will receive consideration for employment without regard to race, color, religion or creed, alienage or citizenship status, political affiliation, marital or partnership status, age, national origin, ancestry, physical or mental disability, medical condition, veteran status, gender, gender identity, pregnancy, childbirth (or related medical conditions), sex, sexual orientation, sexual and other reproductive health decisions, genetic disorder, genetic predisposition, carrier status, military status, familial status, or domestic violence victim status and any other basis protected under federal, state, or local laws.

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Location

We are in the heart of the financial district, with great spots to eat, grab a coffee or enjoy a happy hour.

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