Brand Manager

| Greater NYC Area
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The Role

We are looking for a seasoned marketer who has a passion for building great brands. This role will help drive and maintain key categories for the H’ business, including driving ongoing business plans, forming continuous growth strategies, and executing projects to meet those objectives.  We’re looking for someone who loves understanding business drivers, working with people from different teams, and mobilizing an organization to execute growth. You will live and breathe our brand and business, and help power its growth so ultimately consumers know us, join us, stay loyal to us, and advocate for us.

What You Will Accomplish:

  • Maintain a consistent and robust understanding of the brands & businesses that are vying for our target consumers’ mindshare and wallet in the men’s care categories and out in the world at large
  • Understand the external environment (competitive and market) and identify new sources of opportunity & threats by being the internal expert on guys, male grooming more broadly, and male brands
  • Nurture commercial solutions for the consumer across all P’s – product innovation within our existing categories, package innovation, price strategy and promotional efforts
  • Interrogate data to identify core business levers, being able to balance facts with intuition to distill complex opportunities into compelling business cases
  • Input into forecasting of existing products and lead forecasting for new commercial product offerings with sales channels and operations to ensure accurate forecasting methodology, sales targets and key forecasting dates are met
  • Manage SKU assortment for category products (evergreen SKUs, gift sets, holiday, sampling etc) and discontinuation plans
  • Ensures proper collection and monitoring of data to assess ongoing performance and KPI tracking
  • Nurture a high quality relationship with in-house creative to provide them with guidance, partnership and inspiration
  • Develop resonant, relevant and meaningful briefs that can excite and energize the creative team
  • Analyze post-campaign performance and assesses learnings to report ROI and direct future campaign planning
  • Work with the H’.com team and the retail shopper marketing team to understand the channel needs, their key milestones and what it will take for all marketing projects to be ROI+ for our sales channel partners
  • Lead the planning, organizing, and management of resources to bring about the successful completion of specific project goals and objectives
  • Lead status meetings, budget reviews, scoping sessions, etc. provide regular status reports, timelines and delivery calendars, risk/issues reports to Brand Director
  • Get buy-in for your ideas with leadership and cross-functional teams across the organization, always advocating for what’s best for the brand

Who We’re Looking For:

  • You have 5+ years of experience in brand management, with experience in the CPG industry 
  • You bring deep consumer understanding
  • You have a passion for understanding business drivers and executing against them
  • You thrive when thinking conceptually and then tying insights and recommendations to tactics
  • You’ve planned and executed brand pans before, and you know what makes one great based upon creativity, strategic alignment, and consumer impact
  • You’re comfortable with ambiguity and are a self-starter who can be nimble on your feet
  • You pride yourself in creativity and expansive thinking
  • You’re able to distill complex ideas into ones that are simple to navigate and resonate with people in the real world
  • You have experience with syndicated retail sales data (e.g., Nielsen or IRI)
  • You major, above all, in empathy 


Harry’s Inc. started in 2013 with simple, fairly priced products that delivered an amazing experience to guys every day. Since then, Harry’s expanded to the UK, developed relationships with retailers such as Target and Walmart, expanded our grooming brand into a personal care powerhouse, and launched a women’s brand called Flamingo.

The key to our success? Our amazing people. From chemists, mechanical engineers, CX associates, to creative directors, sourcing managers, and logistics specialists, Harry’s team is comprised of some of the most brilliant, diverse, and humble people you’ll ever meet.

Our brands answer unmet consumer needs, but our company is a place of inclusion and innovation that attracts some of the brightest minds across industries, geographies, and backgrounds. Whether we have a team of 3 or 300, our core values and our startup mentality remain; we value continuous improvement and learning, teamwork and collaboration, creative problem solving, and open and direct dialogue and feedback. Come for the coffee and free products, stay for the amazing, passionate culture.


Harry’s is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, veteran status, sex, parental status, gender identity or expression, transgender status, sexual orientation, national origin, age, disability or genetic information. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • ScalaLanguages
    • ReactLibraries
    • ReduxLibraries
    • PlayFrameworks
    • Ruby on RailsFrameworks
    • SpringFrameworks
    • ReactFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • BrazeEmail

Location

West SoHo is cool without being pretentious, convenient and accessible, and nowhere near Times Square!

An Insider's view of Harry's

What are some social events your company does?

Inspired by the Winter Olympics, we're currently holding our own Harry's Olympics. It's completely ridiculous and incredibly fun! We also have happy hours, breakfasts, lunch and learns, and team offsites. I love joining smaller groups that connect me with people I don't work with everyday.

Maia

Senior Associate, Creative Projects

What kinds of technical challenges do you and your team face?

As Harry's expands beyond razors, we are focused on building a platform that can support multiple brands, which is transforming our technical infrastructure. We're also collaborating with our data analytics team to better understand our customers, both present and future, and serve personalized and curated experiences to them.

Natalie

Software Engineer

How do you make yourself accessible to the rest of the team?

Besides working in an open office (where I’m quite literally always accessible), each week my co-founder & I speak at our all-hands meeting, allowing us to openly share what’s on our minds. We host Q&As, Fireside Chats, Lunch N’ Learns, & I co-sponsor our Women’s Employee Resource Group, where I work with folks at all levels within the company.

Andy

CEO

What are Harry's Perks + Benefits

Harry's Benefits Overview

At Harry's we're committed to providing our team with a benefits package that enhances the well-being of our employees and their family, both now and in the future. Everyone has different needs, but we are happy to have benefits such as medical, dental, vision, FSA, as well as a 401K, access to Eden Health, and a quarterly wellness reimbursement. That's not to mention our bountiful snacks and catered lunch and breakfast once a week.

Culture
Volunteer in local community
We participate in local events such as charitable races and local school events!
Partners with Nonprofits
Some of our partners include: Headstrong, which provides mental health care for military veterans and their families; Stop Soldier Suicide; CALM, and City Year.
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Highly diverse management team
Our management team is a representation of our staff! We have a VP and C-Suite that is comprised of 50% women, and have hired from underrepresented communities throughout the leadership group.
Unconscious bias training
We partner with Paradigm to deliver yearly unconscious bias training, and supplement with the People team's own efforts.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Our FSAs are designed to stretch your dollars farther. These accounts trim off as much as 30% from your health care or dependent care costs because the money you put into an FSA comes out pre-tax.
Disability Insurance
Harry's automatically provides a certain level of coverage for you, plus you have the option to purchase additional insurance for yourself and your dependents.
Dental Benefits
We have two plans, one Standard and one Enhanced, with both plans covering preventative care at no cost.
Vision Benefits
Our vision plan has Warby Parker as an in network provider!
Health Insurance Benefits
We have three health plans based on your needs with varying deductibles, and no-to-moderate premium costs.
Life Insurance
Wellness Programs
We offer a variety of benefits - access to Eden Health, a Wellness Reimbursement Program, and a new fitness reimbursement program through our new medical provider.
Retirement & Stock Options Benefits
401(K) Matching
Harry's provides our 401K through Betterment. We match 2% of contributions up to 4% of an employee's annual salary.
Company Equity
Every employee is offered a standard welcome grant of equity based on their level, with vesting over a 4 year period. Additionally, we have annual continuation grant bonus programs!
Child Care & Parental Leave Benefits
Generous Parental Leave
We offer 16 weeks of paid leave for all new parents, which applies to birth, adoption, and all paths to parenthood.
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
"My Time" - a flexible time-off policy that includes vacation, sick, and personal time.
Paid Volunteer Time
You have the opportunity to volunteer up to five full days per year. We also set aside 1% of sales to go back to charitable organizations and causes.
Sabbatical
A four-week, fully paid sabbatical after five years at Harry's. Unplug, unwind, and come back refreshed and ready to tackle the next big challenge.
Paid Holidays
10 company-paid holidays per year.
Perks & Discounts
Casual Dress
Our casual dress code includes jeans, our comfy Harry's hoodies, and no judgement every day of the week. Dress up, dress down, feel comfortable.
Commuter Benefits
We offer pre-tax commuter benefits through WageWorks.
Company Outings
Harry's has an annual company-wide offsite, holiday party, and other celebrations based on our big milestones!
Stocked Kitchen
Other snacks and drinks are provided, not to mention cold brew on tap.
Some Meals Provided
We provide catered breakfast every Wednesday before our company-wide Team Meeting, and catered lunch every Thursday.
Happy Hours
Join the #happyhours slack channel to plan the next casual outing!
Pet Friendly
Harry's pet policy is dog-friendly daily.
Fitness Subsidies
We give $150 a quarter towards health and wellness.
Professional Development Benefits
Lunch and learns
Our CEO's Jeff and Andy host quarterly AMAs during lunch! In addition, other teams will share out what they're working on as various share-outs, beer & learns, and lunch & learns.
Cross functional training encouraged
Promote from within
Continuing Education stipend
We have an incredible L&D program that allows you to use a yearly stipend for continuing education or other L&D-related expenses.

Additional Perks + Benefits

The best thing about Harry's is we're constantly improving based on employee feedback. Our employee engagement survey, plus consistent feedback loops with our employees means that every year we are getting better and better. In 2019 we implemented a 401k match, more transparent People processes, an L&D stipend, and much more!

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