Wagmo is looking for an organized, creative, versatile Brand Marketing Associate that will be responsible for helping shape and execute on all our marketing initiatives. You’ll be joining a scrappy, lean team, so you’ll wear many hats and work closely with all areas of the business. Success in this role includes (i) development and ownership over the creation of all brand collateral, both digital and physical (ii) working closely with Growth Marketing in the development of creative and effective acquisition campaigns across both email and digital ads, and (iii) ownership over our email marketing initiatives.

A successful candidate will have experience in go-to-market strategies and tactics, coupled with a strong eye for creating compelling marketing materials and brand collateral. 

What You'll Do

• Develop, manage and oversee execution of marketing campaigns - develop creative briefs, guide creative development, and use insights to make the work better.

• Ownership over PR, partnership marketing, SEO and SEM, events, and more.

• Own the strategy and execution of email marketing, including building and designing campaigns to deliver engaging content and drive conversions.

• Be in the weeds daily, creating marketing materials like decks, infographics, flyers, and swag.

• Use data to discover and justify investments in marketing initiatives, whether in the field or digitally.

• Increase membership revenue by improving retention strategies and our referral program.

• Partner closely with our Growth Marketing team to monitor the success and impact of campaigns on business goals.

• Work closely with the CEO to communicate progress and vision to stakeholders and investors.

What You'll Need to be Successful

• At least 3 years of in-house marketing experience at high-growth startups, preferably d2c or fintech.

• You have a creative mind and an eye for design. Bonus points if you are well versed in Adobe Photoshop or Illustrator

• You have a strong analytical orientation; a focus on data driven decision-making and the ability to measure success. 

• Ability to master a more complex offering and simplify it into easily digestible yet uniquely differentiated value propositions for a variety of audiences including pet parents, employer benefits managers, veterinarians, and more.

• You have a unique ability to inspire, story-tell and present with confidence to a broad range of audiences. You’re down to run a conference booth, pitch to a veterinary clinic, or step into a board meeting with our investors.

• Strong project management and collaboration skills with a proven ability to balance shifting priorities and meet challenging deadlines.

• Intellectually curious and hungry to imagine new ways to engage and delight our users and customers.

• Experience in developing and marketing complex products; bonus points if you've worked with a regulated product or subscription service.

• You have excellent customer-facing and internal communication skills, a strong attention to detail, and ability to execute with very little guidance.

• You are a resourceful and creative team player, and are excited about making a meaningful impact on a rapidly growing business.

The Perks

* Ownership over the company’s marketing strategy

* Company retreats, team dinners/lunches

* Flexible remote work policy

* Flexible paid time off (PTO) policy

* Home office tech budget

* Dog friendly office

* Generous health care coverage

* Pet wellness & insurance 

Who We Are

At Wagmo, pets really are our life. We solve hard problems all day long, but hang out with dogs while we do it. We value authenticity and efficiency, and have no time for egos. We prioritize performance over pedigree, compensate fairly, and never take ourselves too seriously. We’re VC-backed, spun out of the Harvard i-Lab/HBS, Techstars, and based in NYC.

What We Do

Wagmo is a new type of pet insurance company with a mission to make it easy and affordable to be a better pet parent. Our flagship product is the Wagmo Wellness plan, which helps pet parents save money on routine and preventative care for their pets. We have recently released Wagmo Insurance, a radically simplified accident and illness pet insurance product designed to protect the financial stability of pet parents while providing guidance and support along the journey.