Brand Strategy Manager

| Greater NYC Area | Hybrid
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ABOUT THE TEAM AND ROLE

theSkimm makes it easier to live a smarter life. We are redefining how to build products that fit into routines, and we take a user-centric, collaborative approach while doing so. Our inaugural product – The Daily Skimm – is the fastest growing email newsletter on the market, with an engaged community of well over 7 million active subscribers and an industry-crushing open rate. Our suite of products has grown with the launch of Skimm Ahead, which debuted as #1 in news and #9 overall in the Apple App Store. It syncs directly with your calendar and informs you of important events you don't want to miss. It also has an audio experience that goes deeper on the topics you’re always reading about. Through our suite of products, we are disrupting routines and information consumption one Skimm'r at a time. Come join us, we're changing things.

The Brand Strategy team at theSkimm is a group of experienced, creative and resourceful hustlers who are relentless in their pursuit to grow the number of amazing brands and clients we partner with. We’re seeking an enthusiastic Brand Strategist who is eager to contribute to our growing media business by working cross-functionally on pre-sale strategy and RFP response.

WHAT YOU’LL BE DOING

theSkimm is seeking a Brand Strategy Manager to join the Brand Strategy team. The team plays an integral role in the ideation and development of sponsored marketing programs across theSkimm’s product suite. As a Brand Strategist, you will:

  • Drive the development, ideation and strategic thinking of best-in-class marketing solutions for theSkimm’s strategic advertising partners
  • Own the strategic platform for marketing programs and partner with internal teams, including Marketing, Editorial, Insights, Product, Social & Video, to ensure recommendations are smart and cohesive
  • Provide quick and thoughtful packaging of strategic recommendations into smart, concise marketing collateral and proposals
  • Attend client and agency meetings to learn about new initiatives, brainstorm and present recommendations
  • Identify new/proactive opportunities and positioning for brand partners/verticals leveraging proprietary data and research
  • Assist in the creation of ad hoc sales marketing materials that could include packages, product one-sheets, case studies and best practices

WHAT WILL SET YOU UP FOR SUCCESS

  • 5-7 years building cross-platform digital marketing programs
  • Strategic, creative thinker with a proven track record of turning ideas into holistic content programs
  • Excellent writing, proofreading, and verbal communication skills
  • Design-minded with the ability to create effective visual presentations; Proficiency in Keynote
  • Ability to work well with different stakeholders across the organization
  • Ability to manage and prioritize multiple deliverables with hard deadlines
  • Highly motivated self-starter that is extremely detail oriented

WHAT WILL SET YOU APART

  • Passion for theSkimm brand and our products
  • Keen understanding of the nuances of branded content and go to market positioning
  • Experience managing RFP pipeline and working with Sales, Insights, Creative and Design teams

WHAT WE OFFER

  • Medical, Dental, Vision, Life & Disability Insurances, starting on your first day!
  • Competitive salary & equity packages alongside annual performance reviews aimed at rewarding and recognizing our diverse talents
  • A flexible vacation policy and generous holiday observances
  • Up to $400 in annual gym-membership reimbursement
  • 'MassMutual' 401(k) program
  • Free 'One Medical' Membership
  • Free 'Headspace' (meditation & mindfulness app) Membership
  • Subsidized family planning and fertility benefits through 'Carrot Fertility'
  • Collaborative office space with a mix of snacks, seltzer, caffeine and a pretty sweet roof deck
  • Catered meals and drinks during our weekly "Sip’n Skimm" all-hands meeting and twice-monthly "Skimm'e A Drink!" happy hour
  • The opportunity to be part of a friendly, hardworking and diverse group of people building a membership company that makes it easier to live smarter.

This is a full-time role based in New York, NY

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • CSSLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • SwiftLanguages
    • TypeScriptLanguages
    • ReactLibraries
    • CircleCIFrameworks
    • DockerFrameworks
    • JupyterFrameworks
    • KafkaFrameworks
    • Next.jsFrameworks
    • Node.jsFrameworks
    • PlaywrightFrameworks
    • Ruby on RailsFrameworks
    • TerraformFrameworks
    • MJMLFrameworks
    • AWS RedshiftDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • AWS (Amazon Web Services)Services
    • GitHubServices
    • Google AnalyticsAnalytics
    • LookerAnalytics
    • AmplitudeAnalytics
    • CanvaDesign
    • FigmaDesign
    • IllustratorDesign
    • MiroDesign
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • ConfluenceManagement
    • Google DocsManagement
    • JIRAManagement
    • WordpressCMS
    • SalesforceCRM
    • Google HangoutsCollaboration
    • SlackCollaboration
    • ZoomCollaboration
    • AsanaProject Management

Location

53 West 23rd Street, New York, NY 10010

What are theSkimm Perks + Benefits

Culture
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
Day off for your birthday
Quarterly engagement surveys
Hybrid work model
In-person all-hands meetings
Summer hours
Flexible work schedule
theSkimm provides employees with a flexible work schedule that includes Summer hours, Flexible start and end times.
Remote work program
Diversity
Mandated unconscious bias training
Diversity manifesto
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Wellness days
Financial & Retirement
401(K)
401(K) matching
theSkimm matches full-time employees 100% on the first 5% deferred into their 401(K), capped at 2% per year. This match begins after one year of employment.
Company equity
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
18 weeks of paid family leave (adoption, fostering, surrogacy included) for both primary and secondary caregivers
Family medical leave
Return-to-work program post parental leave
Fertility benefits
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Sabbatical
One fully paid month sabbatical when a full-time employee reaches five years at theSkimm
Paid holidays
Paid sick days
Bereavement leave benefits
Hardship benefits
Office Perks
Commuter benefits
Pre-tax benefits offered through Navia for parking and transit
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Mother's room
Professional Development Benefits
Job training & conferences
theSkimm offers employees professional development opportunities like Onsite training courses.
Tuition reimbursement
theSkimm offers a stipend to full-time employees to be used toward any training or resources pertaining to an employee's job-related responsibilities, skills enhancement, or professional development.
Lunch and learns
Promote from within
Continuing education stipend
Continuing education available during work hours

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