Chief Marketing Officer

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As Skillshare’s Chief Marketing Officer, you will drive our growth and retention through brand, acquisition and partnerships. You will report to our CEO and play a key role on our executive team as we define and execute the long-term strategy for the company. With more than 7 million registered users, 8,000 teachers and 25,000 classes, Skillshare is already the leader in creative education. We will look to you to work closely with your fellow execs and marketing team to ensure our marketing programs are optimized and executed effectively, and in the process create an iconic global consumer brand.

What you'll do day-to-day:

  • Drive growth: We have built a powerful customer acquisition machine over the last few years, and you will work with the team to continue our aggressive growth. Side note: churn reduction is the best form of acquisition.
  • Establish an iconic brand: We believe Skillshare can be a global brand and the clear market leader in online learning for creators.
  • Set the course for the company: Our executive team is very collaborative, and we will work together day-in, day-out to set the long-term strategy and make the hard decisions of how to allocate resources and prioritize initiatives. You will also work directly with our investors and Board to help us navigate the many challenges and opportunities ahead.
  • Lead, manage and develop a great marketing team: You inherit a strong team that is passionate about our business and the impact that we can have on the world.

What you'll need to be successful

  • Passion and empathy for our users: We serve professional creatives, passionate amateurs and curious entrepreneurs. Your ability to see the world through their eyes will ensure our positioning and strategy meets their needs.
  • Strong brand expertise: We see tremendous opportunity to further define and evolve Skillshare’s brand, and proven experience in consumer brand development will be essential
  • The complete set of marketing skills: Your job can’t stop at brand or acquiition, as we will need the whole package to capture the opportunity in front of us: acquisition/performance marketing, content, social, communications, PR and more.
  • Strategic mindset: We will have to make many hard decisions in the coming years, and will need you to help us see around the corners.
  • Strong collaboration and teamwork: Nobody has all the answers, and we want an executive team that can work together to shore up our respective gaps and leverage our collective strengths. We need you to make us all better, and let us help you get better as well.
  • Executive experience: This can't be your first rodeo. We want an experienced teammate that can push everyone on the exec team to get better.

Why you want this job:

  • Impact: There aren’t many venture-backed startups with high growth rates, a strong platform and subscription-driven business model, AND a powerful social impact.
  • Growth opportunity: We are already on a steep trajectory with greater than 100% growth, and as the company evaluates future product shifts, international growth, capital raising, M&A, organizational changes and more, you’ll have your hands on the wheel and learn a lot as we navigate it all as a team.
  • Community: We have a large and uniquely passionate community of teachers and students -- 15% of our NPS comments contain the word “love”.
  • Team: We have an amazing team that believes in Skillshare’s ability to change the world for the better. Our exec team is seasoned, collaborative and has a low tolerance for bullshit.
  • Board and investors: We have one of the most supportive and low-drama boards around. We are very proud to be backed by Union Square Ventures, Amasia, Spero Ventures and Spark Capital, and their networks have paid big dividends for Skillshare.

About Skillshare

Skillshare is an online learning community on a mission to connect curious, lifelong learners everywhere – and, in so doing, build a more creative, more generous, and more prosperous world. Today, our community has grown to millions of members and more than 8,000 teachers who come to Skillshare to learn creative and entrepreneurial skills, network with peers, and even teach a class themselves. The company is on a steep trajectory, growing more than 5x over the last 3 years. We are backed by Union Square Ventures, Spark Capital, Amasia, Spero Ventures, and Burda Principal Investments.

Skillshare is committed to building a diverse team that reflects a variety of backgrounds, perspectives, and skills. We’re proud to be recognized as one of the five best places to work for women by Bpeace. We work to ensure a consistent interview process, fair compensation, and inclusive work environment for all.

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Fully Remote

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