Content Ad Operations Coordinator
Fluent is a leading performance marketing company with an expertise in delivering measurable results. We interact with 1MM US consumers daily across our owned and operated websites. Our team uses the insights gathered from these interactions to drive growth for our partners. Through engaging digital experiences, Fluent creates meaningful and lasting connections between brands and consumers.
Grasp this unique ground-floor opportunity to be a part of a rapidly growing, fun, and innovative team looking to disrupt the content marketing space. As the Content Operations Coordinator for the Smart Wallet, you will be exposed to every aspect of the business - contributing massively and learning at a rapid pace. You will be asked to write content, build digital campaigns with new clients, keep track of tracking and reporting, and optimize our content to maximize the ROI of the website. If you are the kind of person that thrives off being productive and feeling useful, this job offers that in surplus.
The foundation of this role is operations - ensuring efficient and expedient campaign builds, tracking set up, maintenance, and campaign launches will be the highest expectation of the role. A/B testing, content strategy, and responding to client feedback is where this role is given the opportunity to shine and go above and beyond. We are looking for a go-getter who is willing to learn, adapt, and develop here at Fluent and The Smart Wallet.
The Smart Wallet team is unapologetic about our strict guidelines for A-players only. We are a passionate and fun group of people looking to genuinely educate our readers on how to improve their finances and take control of their financial life. We scour the internet to find the best and most innovative offers and products and create fun and engaging content to connect our readers to them directly on the world’s largest digital platforms. We monetize our content exclusively with direct advertiser partnerships - no networks, no display inventory. This creates a superior experience for our readers, a must-work-with brand for financially minded digital products, and an easily scalable internet business model. As a team, we lean on instinct as much as we do data to drive our creative and growth decisions.
Responsibilities:
- Support the onboarding process of new clients by gathering all necessary information from Sales and Account Management to work with internal teams and ensure a successful and efficient launch This includes but is not limited to:
- Production of new campaigns
- Troubleshooting tracking issues
- Manage a production queue to include new clients, and key account information and communications
- Work with key clients to create content and confirm approval within guidelines and expectations - meeting both the expectations of the Client and The Smart Wallet
- Execute A/B testing experiments to optimize article placements and advertiser content to maximize ROI and advertiser quality
- Be a part of the strategic optimization process to maintain our rapidly growing media brand and associated inventory
- Collaborate across departments in order to streamline communication and collective goals
Requirements
- 0-2 Years Experience working in content or ad operations
- An unwavering willingness to learn and be part of a strategic team
- Bachelor's Degree: Economics, Psychology, Political Science, or a similar degree in Social Sciences or Journalism
- Proficiency in Excel
Benefits
At Fluent, we like what we do and we like who we do it with. Our team is a tight-knit crew of go-getters; we love to celebrate our successes! In addition to two fully-stocked kitchens, catered breakfast and lunch, and free workout classes on site, our office manager keeps the calendar stocked with activity-filled events. When we’re not eating, working out, or planning parties, Fluent folks can be found participating in recreational sports leagues, networking with She Runs It, and bonding with across teams during quarterly outings to baseball games, fancy dinners, and pizza-making classes. And we have all the practical benefits, too…