Content Marketing Lead

| Greater NYC Area
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We’re Onna: A passionate, hard-working team solving one of the biggest challenges facing today’s businesses — knowledge fragmentation. We’ve built the world’s first Knowledge Integration Platform to make enterprise knowledge more accessible, useful, and private. We help some of the world’s leading companies like Facebook, Slack, Electronic Arts, and Fitbit, to bring together fragmented knowledge from today’s most popular workplace applications. With our platform, teams can unify, protect, search, automate, and build on top of their organization’s proprietary knowledge, allowing them to leverage it in new and intuitive ways. 

Our growing list of integrations includes the likes of G-Suite, Slack, Microsoft 365, Box, Dropbox and more. Our open API allows us to integrate with any cloud-based or on-premise platform, for optimal control and visibility into your most critical knowledge. Once connected to Onna, the potential use cases are limitless: Information Governance, eDiscovery, Compliance, Knowledge Management, are just a few ways Onna can empower organizations and their employees. 

In 2019, we closed an $11M Series A led by Dawn Capital with the participation of our integration partners Slack Fund and Dropbox, and in 2020 we closed a $27M Series B led by Atomico with participation from Glynn Capital, as well as follow-up investments from Dawn Capital, Nauta Capital, and Slack Fund. With this new investment, we’re focused on owning the knowledge integration platform category, and to do that we need the most amazing people!

We have an immediate opportunity for a highly driven and resourceful Content Marketing Lead to join our team based in the NYC office. The Content Marketing Lead will contribute to efforts across the go-to-market organization to help generate leads, drive pipeline, increase revenue, exceed our goals, and will help to scale our Content team while managing several direct reports. This position will report to Onna’s Head of Growth.

With headquarters in New York City & Barcelona, and offices in Raleigh, San Francisco, London & Toulouse, Onna is a diverse, fast-growing team that welcomes people from all corners of the world. Our work environment is lighthearted, fast-paced, exciting, and flexible. We’ll provide you with the tools, resources, and outstanding leadership to take your career to the next level. If this sounds like an exciting opportunity, we want to meet you!

What you’ll do:

  • Lead and manage our growing Content team.
  • Be accountable for all content marketing initiatives to drive traffic, engagement, and leads that deliver sales and customer retention.
  • Execute strategies that drive a consistent pipeline of leads and designing performance metrics to help identify successful lead generation strategies.
  • Optimize website content and blogs that rank to drive traffic, engagement, and leads.
  • Help establish and maintain our brand voice in written materials. 
  • Use data to influence the content strategy and prioritization; report on and learn from email and content performance on an ongoing basis to ensure campaigns are meeting engagement metrics and efforts have a direct impact on ROI.
  • Oversee the creation of all content, including case studies, webinars, blog posts, sales collateral, website copy, email sequences, and more.
  • Organize digital and physical materials so that internal teams have easy access to our collateral, brochures, and swag.
  • Oversee all marketing materials, creative assets, sales enablement, and website - consistently ensuring Onna’s brand standards are upheld.
  • Continuously learn more about our product and what's driving results for our customers.
  • Understand buyer personas, competitive landscape, and ensure our go-to-market strategy is represented at an enterprise scale.
  • Development of editorial governance so content is consistent with our brand voice, style, and tone.

Who you are:

  • You're an empathetic and experienced people manager who has a history of leveling up your direct reports.
  • You’re driven, analytical, and have an entrepreneurial spirit; excels in a lean, results-driven, revenue-focused, metrics-based organization.
  • You are a highly motivated self-starter who works well with a lot of autonomy and little direction, and you understand when and how to appropriately involve others and ask for help. 
  • You have exceptional written and verbal communication skills; the ability to translate technical concepts into an easily understandable language is a plus!
  • You’re able to manage multiple, shifting priorities in a fast-paced atmosphere with grace, positivity, and a calm demeanor.
  • You are a quick learner with an intuitive mindset, excellent problem-solving skills, and are able to stay a step ahead at all times.
  • You value quality and pay close attention to detail, taking full ownership and pride in your work with a high level of service, responsiveness, and follow-through for both internal and external stakeholders.   

Ideal background:

  • Experience managing and growing a content team of 5+ people.
  • Bachelor's Degree with a preference for Marketing, Communications, English, or Business related disciplines.
  • 3 - 8 years of experience in a marketing role, ideally in a B2B Tech SaaS company (experience at a data company is a plus).
  • Experience creating and executing a content strategy that drives business outcomes.
  • Experience with CRM and marketing automation solutions (we currently use Salesforce.com and Pardot).
  • Experience with Canva, Figma, Sketch, or other design tools.
  • Experience with Google Apps & Microsoft Suite.
  • Proven success working with tight deadlines and turnaround times.
  • Solid understanding of marketing fundamentals, including marketing/sales funnel, personas, campaign-level KPIs, etc.
  • Proven success working with tight deadlines and turnaround times.

What we offer:

  • Comprehensive medical, vision, and dental coverage
  • 401(k) with matching contribution
  • Flexible vacation and PTO policies
  • Monthly gym membership stipend
  • Professional development stipend
  • Commuter perks (location-specific)
  • Monthly group activities
  • Dog-friendly office (location-specific)

Onna is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. You must have authorization to work in the location the position is posted.

All of your information will be kept confidential according to EEO guidelines. To view our privacy policy, please visit here.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • AngularFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • AsanaManagement
    • WordpressCMS
    • IntercomCRM
    • SalesforceCRM
    • MailChimpEmail
    • PardotEmail
    • PardotLead Gen

Location

202 Centre St, New York, NY 10013

An Insider's view of Onna

What’s the vibe like in the office?

Everyone in the office is super friendly and reachable. Collaboration and questions are always welcome, and not just because they have to be — our team genuinely wants to help each other succeed.

Liz

Content Marketing Specialist

What are Onna Perks + Benefits

Culture
Eat lunch together
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K) Matching
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Onna hosts company outings Monthly.
Free Daily Meals
Employees get free lunch on Friday.
Pet Friendly
Onna's pet policy is dog friendly daily.
Fitness Subsidies
Professional Development Benefits
Lunch and learns
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