Content Marketing Manager

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We are looking for a results-driven Content Strategy Manager to join our Consumer Solutions team, focusing on the development and implementation of a multichannel content strategy. The ideal candidate will manage the consumer content strategy and process from concept to execution to build awareness, drive engagement with One Drop users and new customers, and audience retention. Reporting to our Director of Retention Marketing, this person will be a key partner in creating, planning, prioritizing, and measuring the efficacy of our consumer content. A successful person in this role will work collaboratively across teams to bring this strategy to life.

You'll make an impact by:

  • Manage consumer editorial calendar, partnering with core brand and content teams to shape content strategy
  • Manage vendors and cross-functional stakeholders that craft content for digital channels in support of One Drop's consumer offering
  • Refining and improving upon customer marketing vision, develop and execute a consumer content strategy to engage One Drop users and new customers
  • Collaborate with core marketing and content teams to grow and curate One Drop’s consumer content library across multiple content formats and sources
  • Leverage content from core marketing and content teams to position One Drop as a premier destination for tracking and managing health and chronic conditions
  • Set KPIs and goals to measure impact of consumer content strategy against business objectives

You'll bring:

  • 4+ years in content strategy for a DTC organization or similar
  • Proven success in content strategy development and measurement of content programs
  • Understanding of the digital health industry
  • Excellent project management and communication skills

  • Bonus Points: 

  • Subscription experience a plus
  • Experience drafting narratives and strong guidance across written deliverables

You'll get:

  • To deeply impact the lives of people with chronic conditions
  • The opportunity to contribute at an early stage startup and help develop the future of healthcare
  • Competitive salary and equity commensurate with experience and performance
  • Medical, Dental, and Vision insurance and 401k plan
  • Yearly Professional Development budget
  • Unlimited vacation days
  • Beautiful loft office space conveniently located in the Soho area of New York
  • Weekly catered lunches, company swag, company outings, and other surprises when you start

One Drop is the future of healthcare. Our mission is to develop technology that ensures all people living with diabetes and other chronic conditions can thrive. We harness the power of data science and mobile computing to make healthcare more affordable, accessible, and effective. 


Our clinically proven mobile platform combines AI-powered predictive insights, personalized health coaching, and FDA-approved connected devices to simplify self-care. And it works. People using the One Drop platform have seen significant improvements in their health in just a few weeks.


Today, the rate of people living with chronic conditions is increasing dramatically, and traditional approaches to healthcare cannot possibly scale to reach them all. We exist to serve those people and help them lead their best lives. www.onedrop.today


At One Drop, we recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. One Drop provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. Diversity of experience and skills combined with passion is a key to innovation and excellence. Therefore, we encourage people from all backgrounds to apply to our positions. Please let us know if you require accommodations during the interview process.


To all recruitment agencies: One Drop does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias or One Drop employees. One Drop is not responsible for any fees related to unsolicited resumes.

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Location

166 Mercer Street, New York City, NY 10012

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