CRM Marketing Associate
Our Mission
Zocdoc is the tech company at the beginning of a better healthcare experience. Every day, we are driven by our mission to give power to the patient, building products and services that simplify and streamline the overall healthcare journey for patients and providers, delivering the modern healthcare experience they expect and deserve.
Healthcare moves slow. We move fast. Patients deserve speed and convenience.
The safety and health of our employees is our top priority. As such, our return to office plan will follow a phased approach, working towards a hybrid model. Starting in June we opened our NYC office for colleagues on Wednesdays and Thursdays. This is entirely voluntary and includes all of our regular in-office perks such as free lunch. There will not be any mandatory return to office in 2021. Learn more about our return to office philosophy and plans here!
Your Impact on our Mission:
Zocdoc’s most important asset is our people. As a CRM Marketing Associate you’ll play a meaningful role in making sure we build marketing campaigns to activate, engage, and cross-sell patients across our marketplace offerings. The role will play an integral part in engaging new and repeat patients to book through Zocdoc. If you’re ready to help us transform healthcare, we want to hear from you!
You’ll enjoy this role if you…
- Have a passion for technology and improving patients’ lives
- Enjoy using data and analytics
- Highly organized, attentive to detail, and great at prioritizing what needs to get done now, and what should wait until later
- Love ideating, executing, and testing new ideas
- Are action-oriented; you understand that ideas are easy, but implementation is where the magic is
- Work well in a fast-paced, dynamic environment and are able to manage competing priorities
Your day to day is…
- Own end-to-end production process of email campaigns, including list creation, test setup, email development, QA, deployment and analysis
- Developing, planning, executing, and optimizing CRM campaigns through rigorous, hypothesis-driven AB testing, using email, SMS, and push notifications to meet business goals
- Participate in the brainstorming and conception of new marketing campaign ideas
- Collaborate with product and engineering teams to execute lifecycle marketing optimizations, ad-hoc marketing campaigns, and support cross-functional initiatives
- Monitor deliverability and maintain email list health metrics to determine optimal frequency and form of communications
You’ll be successful in this role if you have…
- 1-3 years of work experience in a highly analytical role
- Strong analytical skills (particularly within Excel) and the ability to leverage data for insights and action
- Incredible attention to detail
- Strong written and verbal communication skills
- Ability to quickly build relationships with other teams across the company
- Ability to manage multiple projects and priorities at once in an ever-changing environment
- SQL, Redshift, Tableau, Looker, Salesforce.com, and/or PowerPoint experience is a plus
- Marketing experience is preferred but not required
Benefits:
- Unlimited PTO
- 100% paid employee health benefit options
- Catered lunch everyday along with snacks (when back in office)
- Competitive parental leave
- Cell Phone reimbursement
- Commuter Benefits
- Convenient Soho location
About us
Zocdoc is the country’s leading digital health marketplace that helps patients easily find and book the care they need. Each month, millions of patients use our free service to find nearby, in-network providers, compare choices based on verified patient reviews, and instantly book in-person or video visits online. Providers participate in Zocdoc’s Marketplace to reach new patients to grow their practice, fill their last-minute openings, and deliver a better healthcare experience. Founded in 2007 with a mission to give power to the patient, our work each day in pursuit of that mission is guided by our six core values. Zocdoc is a private company backed by some of the world’s leading investors, and we believe we’re still only scratching the surface of what we plan to accomplish.
Zocdoc is a mission-driven organization dedicated to building teams as diverse as the patients and providers we aim to serve. In the spirit of one of our core values - Together, Not Alone, we are a company that prides itself on being highly collaborative, and we believe that diverse perspectives, experiences and contributors make our community and our platform better. We’re an equal opportunity employer committed to providing employees with a work environment free of discrimination and harassment. Applicants are considered for employment regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity, gender expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or any other class protected by applicable laws.
