BetterCloud
New York, NY

Customer Marketing Manager

| Greater NYC Area
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BetterCloud is the leader in SaaSOps, enabling companies to discover, manage, and secure their cloud applications in a best-of-breed world. The driving force behind our work is to ensure organizations get the transformative value and benefits of adopting SaaS applications, while ensuring IT has complete control over their environment and can serve as an enabler for the business. Today, we're proud to call 1,700 companies across 60+ countries our customers — but we're just getting started. BetterCloud is headquartered in New York City with offices in San Francisco, CA, and Atlanta, GA.

We are looking for an ambitious marketer and strategist that will deep-dive into how our customers use BetterCloud to create campaigns that systematically support customers in achieving maximum value while recommending complementary products. Passion for customer success and customer experience technology is key. The successful candidate will join a marketing organization that is smart, scrappy, authentic and innovative.

Requirements

  • You have 5+ years of experience in customer marketing, campaign management and customer analytics 
  • You are tech savvy and proficient with Excel
  • Strong analytical skills, data interpretation, and problem-solving skills
  • Strong written, verbal and interpersonal communication skills
  • Excellent attention to detail
  • Ability to work independently and efficiently with minimal supervision
  • Strong project management and inter-departmental coordination skills
  • Knowledge of Tableau a plus
  • You have knowledge of Pendo, or other product analytics and in-app campaign platforms
  • You are organized and able to work on both long-term projects and requests requiring a quick turnaround
  • You are capable of turning large sets of data into actionable insights
  • You love working cross functionally and globally to support the broader team’s goals
  • You’re curious, insightful, and are a detail-oriented operator who can see the big picture
  • You’re organized and can manage multiple concurrent projects
  • You thrive in ambiguity and have a knack for distilling an idea into an actionable plan
  • You are adept at change management

Responsibilities

  • Own the ideation, development, execution, and optimization of all our customer marketing campaigns designed to increase customer adoption and net retention. These include all campaigns targeted at customer retention and upsell 
  • Analyze customer adoption and campaign results to develop insights and campaign recommendations to drive net retention 
  • Communicate and present findings and conclusions to stakeholders in non-technical language
  • Identification of target audiences by working cross-functionally with other teams to gather insights which will improve targeting efforts and generate buy-in for targeting decisions
  • Coordination with cross-functional teams to ensure flawless marketing campaign delivery; including database targeting & data quality
  • Ensure all campaigns are set up and executed according to appropriate specifications
  • Ensure that disparate customer marketing projects are linked in terms of data, processes, skills, and deployment methods
  • Manage a library of up-to-date customer success stories
  • Own our customer surveys (i.e. NPS) and all customer feedback channels (i.e. G2Crowd)  to build social proof and improve the product feedback loop

Compensation | Benefits

  • Competitive base salary
  • Full benefits package
  • Stock options
  • Career growth with an industry innovator

BetterCloud is an Equal Opportunity Employer, including disabled and vets.

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Where we are

We're in the heart of Chelsea where theres lots of great lunch and happy hour spots! Plus, the office is near tons of subways and Penn Station.

Technology we use

  • Engineering
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • AngularJSFrameworks
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What are BetterCloud Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Open door policy
Open office floor plan
Diversity
Highly diverse management team
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Professional Development Benefits
Job Training & Conferences
Diversity Program

Additional Perks + Benefits

Competitive salary + full benefits package, stock options, 401K, stocked kitchen, high end tech tools, team outings and more!

Jobs at BetterCloud
8

All Jobs
All Jobs
Marketing
Operations
Project Mgmt
Sales
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Account Executive, Enterprise

BetterCloud
Greater NYC Area
17 hours ago
+28
BetterCloud can only achieve its lofty aspirations by finding and hiring amazing sales talent.  If you are looking to be part of something profound and build something special, BetterCloud is for you.  We're looking for an Enterprise Account Executive to join our rapidly growing sales org.  We value hard work and positive attitude. We are looking for an accomplished, quota carrying sales professional to share their skills, who can think creatively and make an immediate impact.

Senior Salesforce Administrator

BetterCloud
Greater NYC Area
2 days ago
+28
We’re looking for a Senior Salesforce Administrator dedicated to ensuring we are maximizing the efficiency and capitalizing on the full features and benefits of the system based on the businesses needs. 

Associate Salesforce Administrator

BetterCloud
Greater NYC Area
5 days ago
+28
We’re currently hiring an Associate System Administrator dedicated to ensuring we are maximizing the efficiency and capitalizing on the full features and benefits of the system based on the businesses needs.

Customer Success Manager, Enterprise

BetterCloud
Greater NYC Area
6 days ago
+28
BetterCloud Enterprise Customer Success Managers (CSMs) are a critical part of our customer-facing team. Starting with customer onboarding to identify needs and set goals, CSMs manage all elements of the post-sale business relationship with customers, and drive customer usage within our software. Customer Success Managers are trusted advisers on how to use our product and map it to a customer's specific business needs. Our role is to serve as customer advocates by delivering product and partnership feedback to the BetterCloud team. At the end of the day, our mission is to ensure our customers have driven value from our solution and have had a delightful experience in the process.

Director of Customer Operations

BetterCloud
Greater NYC Area
6 days ago
+28
As the Director, Customer Operations, you will serve as an individual contributor responsible for aligning the customer experience  strategy to execution with critical focus on improving team efficiency and customer net retention.  We’re looking for someone who can roll up their sleeves and own the deliverables below, with support from our data team.   You will define segmentation, capacity and coverage operating models, and partner with our Finance team on respective customer success compensation targets. You will provide reporting and insights across the complete book of business health and assist with analyzing where we can improve efficiencies across Support and Services (i.e. utilization). You will create reporting, and analysis of leading and lagging indicators across customer segments, and you will assist with training our Customer Success team on all essential systems and processes. This position will report to the Chief Customer Officer.

Product Marketing Manager

BetterCloud
Greater NYC Area
1 week ago
+28
BetterCloud is the leader in SaaSOps, enabling companies to discover, manage, and secure their cloud applications in a best-of-breed world. The driving force behind our work is to ensure organizations get the transformative value and benefits of adopting SaaS applications, while ensuring IT has complete control over their environment and can serve as an enabler for the business. Today, we're proud to call 1,700 companies across 60+ countries our

Project Manager

BetterCloud
Greater NYC Area
1 week ago
+28
BetterCloud is the leader in SaaSOps, enabling companies to discover, manage, and secure their cloud applications in a best-of-breed world. The driving force behind our work is to ensure organizations get the transformative value and benefits of adopting SaaS applications, while ensuring IT has complete control over their environment and can serve as an enabler for the business. Today, we're proud to call 1,700 companies across 60+ countries our

Customer Marketing Manager

BetterCloud
Greater NYC Area
1 week ago
+28
We are looking for an ambitious marketer and strategist that will deep-dive into how our customers use BetterCloud to create campaigns that systematically support customers in achieving maximum value while recommending complementary products. Passion for customer success and customer experience technology is key. The successful candidate will join a marketing organization that is smart, scrappy, authentic and innovative.