Demand Generation Manager

| Greater NYC Area | Hybrid
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Do you love building and scaling measurable marketing results through multiple channels? Have you dreamed of being a part of a fun, diverse Marketing team at a fast-growing company in the AdTech space? Do you live and breathe data analysis, but also have a passion for creativity? If you answered yes to these questions, we should talk.

Smartly.io is seeking a Demand Generation Manager to join our Marketing team and help take our inbound lead generation and analysis to the next level. This role will play a pivotal part in the continued success of Smartly.io, ensuring that our Sales teams across the world are able to have effective conversations with the most qualified prospects.

The role will:

  • Be based at our NYC office in the Flatiron District- Work autonomously, but with the full support of the Marketing team (no silos here!)
  • Own digital channels for lead acquisition, including paid social (our speciality), SEM, SEO, and advertising
  • Be a rockstar of demand gen analysis; measuring and optimizing all stages of the funnel
  • Help the team build an attribution model that “tells the whole story” of the buying path- Test, test, test: trying new things all the time, measuring results, and taking action
  • Work with Sales teams across the globe to deliver scalable, quality pipeline

Who we’re looking for:

  • Bachelor’s Degree in Marketing from an accredited university
  • At least 5 years of experience in B2B digital marketing, with a focus on building demand
  • Deep knowledge of Salesforce and automation tools (preferably Hubspot)
  • An in-depth experience in web analytics (Google Analytics or similar)

Bonus Points:

  • You’ve worked in the Ad-Tech space before
  • You’ve worked at a high-growth startup before
  • You’re a self-admitted technology nerd

Who we are Smartly.io is a fast-growing team of 250+ Humble Hungry Hunters. We are building a B2B SaaS product to fully automate and optimize online marketing at scale for the largest advertisers across the globe. We are a global company with 36 nationalities and footholds in 17 cities, serving 650+ brands across the globe, including eBay, Uber and TechStyle. We are on a mission to make online advertising easy, efficient, and enjoyable across all major platforms. Easy as in automated, efficient as in constantly driving performance, and enjoyable through the best user experience and service in the market. We do this by combining creative automation, ad operations, and outstanding customer service to help brands scale their results – not headcount. Great people choose us and stay with us because they like our company culture and how we tackle challenges of huge scale at speed. Learn more about how we work at smartly.io/culturehandbook. Some things we're proud of:- 94% of Smartlies recommend the company as a great place to work.- 4.8/5 stars on Glassdoor.- 2017 Digiday WorkLife Awards: Tech Platform with the Most Innovative Culture.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • JavascriptLanguages
    • KotlinLanguages
    • PHPLanguages
    • RubyLanguages
    • TypeScriptLanguages
    • FlowLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • CassandraDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • RabbitMQDatabases
    • Google AnalyticsAnalytics
    • FigmaDesign
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • Monday.comManagement
    • WebflowCMS
    • HubspotCMS
    • HubSpotCRM
    • IntercomCRM
    • SalesforceCRM
    • MarketoLead Gen
    • Google HangoutsCollaboration
    • SlackCollaboration

Location

We put Smartlies' health first. While we have created more flexibility for Smartlies to choose where they work, we continue to follow all local health measures to ensure that our New York office remains open and safe for all who choose to come in.

An Insider's view of Smartly

What projects are you most excited about?

At Smartly.io we are most excited about continuing to work with our partners to solve challenges and better enable them to enhance their performance on paid social. Many brands we work with have been focusing more and more on creative so it's no surprise that Smartly has as well. I've seen our Creative solutions evolve so much in the last two years

Corinne

VP US East

What are some things you learned at the company?

Open communication is encouraged at all levels of Smartly.io, it's a big part of the culture. I enjoy the interesting challenges that come from working with customers, and having the autonomy to push your idea's forward and work on things you're interested in or want to add to your skillset.

Malachy

Customer Solutions Engineer

How do your team's ideas influence the company's direction?

We foster transparency, which allows our teams the freedom and responsibility to pursue our vision in a self-driven way. Everyone is trusted as an owner, we’re all responsible for thinking and acting in the long-term interest of the company. At Smartly.io, nothing is someone else’s problem — we’re all doers with an entrepreneurial attitude.

Kristo

CEO & Founder

What are Smartly Perks + Benefits

Smartly Benefits Overview

Smartly.io’s benefits are meant to ensure that employees stay healthy, well, and energized in different life situations. Smartly.io supports employees so that everyone can focus on learning and creating positive impact in their role.

Growth-minded colleagues. Competitive salaries & option plans. Full five weeks of paid vacation. Paid parental leave. Health coverage. Wellness benefit. Reimbursement flexibility. Opportunities to rotate to our offices across the globe. Get your own laptop + smartphone. Weekly lunches. Opportunities to attend industry events. Team stipends for activities while not in the office.

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Employee-led culture committees
Quarterly engagement surveys
Hybrid work model
Flexible work schedule
Remote work program
Diversity
Mandated unconscious bias training
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
5 Weeks Per Year
Paid volunteer time
Paid holidays
Paid sick days
Company-wide vacation
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Pet friendly
Recreational clubs
Relocation assistance
Fitness stipend
Home-office stipend for remote employees
One-time Benefit for New Hires
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Continuing education available during work hours
Online course subscriptions available
Customized development tracks

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