HOMER is looking for a Director of Brand Marketing to join our growing team! HOMER’s mission is to challenge a one-size-fits-all approach to learning and put individuality at its center. Your role will be critical to enhancing HOMER’s position in the children’s education space by driving brand differentiation, influence and affinity through best-in-class brand marketing.

You will own HOMER’s brand marketing programs to build awareness and engagement for an exciting and new area in children’s education.

You will:

• Lead the development and execution of all brand marketing programs for HOMER and its portfolio of products
• Work with the Creative, Marketing and Product teams to maintain a cohesive brand ethos and story and connected consumer journey for all HOMER products through all digital and physical platforms and mediums
• Develop consumer personas and profiles as they evolve and add new target segments as they surface
• Own the brand’s owned and earned marketing strategy through organic social media activations, influencer marketing, user-generated content and larger brand activations whether they be online or offline
• Develop and execute the brand’s content marketing strategy as a means of customer acquisition and to improve retention and member experience
• Lead PR, press and speak engagement strategies and efforts
• Collaborate with the Partnerships team and present the brand in new and interesting ways to increase awareness and trial of HOMER products

You have:

• 6-8 years of relevant experience in a brand management role, including 2+ in a manager-level role, preferably in a space marketing to moms and children
• Experience in creating and executing new strategies, plans and activations from scratch for brand awareness and engagement
• Experience leading and inspiring internal teams and external partners to internalize brand ethos, vision and mission
• Passion for the children’s education space and working with a mission-driven company
• Background working at companies with strong and connected brand identities
• Exceptional written and verbal communication skills - ability to be a storyteller to critical internal and external audiences
• Experience in working in/contributing to a high-performance culture
• Familiarity and experience with social platforms to engage our target audience of moms and dads -- social platforms, content sites (blogs, publishers), influencers

We prefer but don’t require:

• Knowledge of children’s education and / or marketing to parents
• Experience working on startup brands
• A bachelor’s degree in Marketing or related field

We like people who:

• Are open to suggestions, collaborative, and thrive in team environments
• Love and are willing to learn new technologies and styles
• Are scrappy, entrepreneurial with the ability to turnaround high-quality projects quickly without depending on a large team

What you’ll get:

• HOMER offers competitive compensation including equity and full benefits
• Smart, passionate, and engaged co-workers
• Excellent top-tier Medical/Dental/Vision benefits
• The chance to have a big impact, quickly
• The rare opportunity to make a dent in the universe. We’re bringing a love of reading and learning to children globally

HOMER is an equal opportunity employer and enthusiastically encourages people from a wide variety of backgrounds and experiences to apply. HOMER does not discriminate on the basis of race, color, religion, sex (including pregnancy), gender, national origin, citizenship, age, mental or physical disability, veteran status, marital status, sexual orientation or any other basis prohibited by law.