Director of Marketing
At Ocrolus, we believe companies work best when they focus on their core business and let automation do the rest. We’re powering the digital lending ecosystem and help financial services firms make high-quality decisions with trusted data and unparalleled efficiency.
Ocrolus’ Human-in-the-Loop document automation software analyzes documents with over 99% accuracy. We're replacing legacy OCR vendors that cap out at 75-80% accuracy, and augmenting the robotic work that humans are prone to doing all too often – which can be expensive, error-prone, and slow. By empowering lenders to analyze diverse sources of financial data more efficiently, Ocrolus levels the playing field for every borrower, providing expanded access to credit at a lower cost.
We’ve raised over $100 million from blue-chip investors and are working with customers like PayPal, Brex, SoFi, Blend and Plaid. Join us as we build the future of fintech, and make an impact at an award-winning, high-growth startup that Forbes recently dubbed the “Next Billion-Dollar Startup”.
Summary
We are seeking an experienced Director of Marketing with a proven track record of driving impactful outcomes for our brand & creative, content, and events within the B2B SaaS space. The ideal leader has recent corporate marketing experience leading a remote based team at a successfully scaling startup.
This role was created to ensure that the brand plays a pivotal role in Ocrolus’ future scale and success and to maximize the impact of our creative, content, and events investments. It’s an exciting opportunity to help grow a Fintech company with a strong product-market fit and 0% churn amongst core customers. This influential leader will have ownership over the brand, content, event and creative pillars within the marketing organization.
What you’ll do
- Lead and coach team and managing the day-to-day operations including but not limited to: goal setting, career development, performance management, etc
- Own Ocrolus brand story, positioning and messaging, including opportunities for category design and disruption as the company grows and market shift
- Develop and implement key marketing campaigns and brand partnerships to increase brand awareness in our core lending verticals
- Create a flagship event strategy across owned and sponsored industry events, working with Sales, Product and Leadership to bring these to life for all sides of our marketplace
- Define and execute communication strategy, develop media messaging and tactical approach for prioritized content
- Establish success metrics, ensure proper tracking, monitor progress continuously, and comfortable reporting to key stakeholders
- Invest in brand assets that are used across the organization, from visual identity and style guide to client and partner engagement programs
What you’ll bring
- Analytical mindset, creativity, and commercial focus
- Bachelor's Degree in Marketing, Business Administration or related field
- 3+ years of recent experience managing and leading a marketing team
- 7+ years of brand and corporate marketing experience within the B2B SaaS space
- Ability to thrive in a fast-paced environment
- Demonstrated success establishing trust and building strong relationships with key internal and external stakeholders
Bonus points
- Experience working on a global team
- B2B FinTech experience
- Experience in working with automation, Machine-learning solutions
- Worked for a hypergrowth-startup company
Note
(New York City only*) The full-time salary range for this role is between $145,000 - $205,000 + equity + benefits. Base pay offered may vary depending on job-related knowledge, skills, experience, and market location.
*Note: Disclosure as required by N.Y.C. Admin. Code §§ 8-102 and 8-107(32) of the full time salary compensation range for this role when being hired into our offices in New York City.
Life at Ocrolus
Come build the future of fintech with us. At Ocrolus, you will work with extraordinary people and receive benefits and development opportunities to empower you in and out of the office.
We take pride in our dynamic, diverse team, unified by shared values of Ownership, Optimism, Objectivity, Humility, Urgency, and Appreciation. We love what we do and the people we do it with, which is why we welcome every individual, provide them with equal opportunity irrespective of their race, gender, gender identity, age, disability, national origin or any other legally protected rights that one has.
We look forward to hearing from you!