Director of Marketing

| Greater NYC Area
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Director of Marketing

Pager delivers a “doctor in your family” healthcare experience by making it simple for consumers to connect with the trusted experts they need to make the right healthcare decisions. Through AI-enabled technology, Pager brings consumers, nurses, doctors and other members of the care team together through text, voice and video chat, all in one place. We partner with healthcare organizations to deliver seamless, tech-enabled services and solutions for a consumer experience that leads to better decisions, outcomes and healthier lives. Started in 2014 and based in New York City, Pager is led by seasoned technology and healthcare entrepreneurs to redefine the way that consumers interact with their healthcare.

Pager is looking for an experienced, passionate enterprise / B2B SaaS marketing director to join our growing team! You’ll be hands on working with our President and Product and Business Development teams in handling all aspects of our marketing strategy. We are looking for a strong strategic thought partner and an internal leader, who excels at tactical execution and delivery.

RESPONSIBILITIES

  • Work with leadership to finalize the company’s unique mission, vision, positioning and value proposition in a simple way
  • Update branding and maintaining consistency across all touch points (sales materials, website, social media, Etc.)
  • Maintain the company’s corporate website and optimize SEO and SEM (especially the Pager brand discoverability)
  • Develop the company’s ongoing presence in key social media channels like LinkedIn and Twitter to create and promote a unique point of view
  • Lead content marketing by producing ongoing original content to promote the Pager's voice within the healthcare industry
  • Partner with key customers to produce, distribute and promote white-papers and presentations about the value of the Pager solution
  • Lead PR and communication activities to promote the Pager brand and voice on a local and national basis
  • Participate in key industry events, conferences, trade shows etc. to generate exposure and generate new business opportunities 
  • Assist the business development and sales teams in creating and producing sales materials in a consistent manner with the brand's guidelines

IDEAL CANDIDATE

  • Bachelor’s Degree or Master’s Degree in Marketing (or related field) and/or equivalent professional experience
  • Minimum 8 years of experience in progressively more responsible marketing positions, preferably in technology, start-ups, or healthcare organizations
  • 5+ years experience in B2B / Enterprise marketing
  • Experience working across a wide variety of marketing channels including media, social, and content within a healthcare or startup environment with limited resources
  • Experience with Search Engine Optimization (SEO) best practices
  • Strategic thinker with proven ability to craft and execute impactful marketing campaigns
  • Healthcare experience is required

At Pager, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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Technology we use

  • Engineering
  • Sales & Marketing
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • objective-cLanguages
    • Ember.jsFrameworks
    • Node.jsFrameworks
    • vue.jsFrameworks
    • MongoDBDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • Campaign MonitorEmail
    • CheetahMailEmail
    • Campaign Monitor Email

Location

Nestled in the trendy neighborhood of NoHo, Pager employees enjoy the proximity of several transportation options & a variety of top-rated restaurants

An Insider's view of Pager

What’s the vibe like in the office?

Pager has a positive and fun energy. The teamwork is phenomenal. Everybody is helpful and puts in a lot of effort to support one another to be successful!

Frances

Nurse Navigator

What makes someone successful on your team?

A successful nurse at Pager is a safe clinician, a critical thinker, and super tech-forward. Our team must be able to triage patients quickly yet efficiently, while utilizing cutting edge technology to optimize the patient experience. We want to provide our patients with the best customer service, but most importantly, we want to keep them safe.

Stefanie

Nurse Navigator

What makes someone successful on your team?

Continuous learning helps us improve our skills and knowledge. Learning quickly from our successes and failures and understanding the business is key.

Emiliano

Engineering Manager

What are Pager Perks + Benefits

Pager Benefits Overview

At Pager, we strive to offer perks that promote wellness and a healthy lifestyle. Some examples of these benefits include:
-Excellent health insurance, dental & vision
-Commuter benefits through Optum
-Annual Citi Bike memberships
-Headspace meditation app (annual subcription)
-Healthkick
-Free access to the Pager app inc. family
-A variety of fun events for all, some examples include happy hours, yoga, potluck lunches & book club

Culture
Volunteer in local community
Eat lunch together
Open door policy
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
At Pager, we value you and your time outside of the office. Our unlimited vacation policy allows employees to take as many days off as they need, with manager approval.
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Happy Hours
Pet Friendly
Recreational Clubs
Fitness Subsidies
Pager has partnered with a local yoga studio to provide employees with free classes in studios all over the city. We also provide annual memberships to CitiBike.
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