We create a safe space for communities to thrive.

OpenWeb (formerly OpenWeb) is on a mission to increase the quality of conversations online. We build technologies that create thriving and engaged communities, reduce toxicity, and increase safety - improving the quality of civil discourse and supporting independent journalism. Today, OpenWeb works with more than 900 top-tier publishers (including News Corp, Verizon Media, CBS, Fox News, Hearst, Refinery 29 and more) and hosts 100 million monthly active users.

Founded in 2012, OpenWeb has over 100 employees between New York City and Tel Aviv. We are backed by world-class investors including Insight Partners, Index Ventures, AltaIR Capital, ScaleUp, and Norma Investments. Together, we are empowering individuals to take action, and demand more from one another. We’re crafting technology that naturally brings people together and fosters healthy discussion—so they have more dinner-table talks and less shouting matches online. It starts with us. Let’s take the web back from the trolls - together. Are you in?

About the Role:

OpenWeb is experiencing significant growth and is looking for a seasoned Director of Product Marketing to lead the Go To Market planning and execution of new and existing OpenWeb’s features and products.

The Director of Product Marketing will be developing the overall strategy for product marketing programs and assets that highlight the best of our product offerings, value proposition, drive awareness, and ultimately revenue. In your role as a Director of Product Marketing, you will be an expert in describing our products to our current and prospective publishing partners.  As such, you will be able to leverage this knowledge to create compelling experiences that drive engagement and clarity. Attention to quality and an eye for detail, along with a strong ability to grasp and translate technical capabilities into benefits here at OpenWeb is crucial for this role.

Responsibilities

• Market Intelligence, Research, and Analysis - Support sales by providing market trends, forecasts, analyses, new verticals, technology, and industry specific information and internal insights that allow teams to build // expand on current product offerings
• Competitive Analysis - Research products by identifying and evaluating product characteristics, market share, pricing, and market positioning
• Product Packaging and Sales Enablement – Develop product messaging and capability definitions that differentiates our products in the market. Collaborate with SMEs to communicate the value proposition of the products to the sales team. Develop and maintain the sales tools that support the selling process of our products 
• Integrated Marketing Campaigns – Lead cross-channel marketing campaigns from conception to realization across digital and traditional media to drive engagement, lead generation and revenue growth with OpenWeb prospects and partners

Qualifications

• 8+ years of software product marketing experience 
• Experience using Content management systems, marketing automation and project management systems (Clearslide, Hubspot, Salesforce, Jira)
• Proficient in Microsoft Office. Powerpoint guru. 
• Bachelor’s in business or similar professional experience
• Very strong written and verbal communication skills. You are a story-teller who is equally comfortable drafting long-form material (i.e. case studies // white papers) and bullet-point content for one-pagers and webpage
• Excellent people and management skills to interact with staff, colleagues, cross-functional teams, partners, and third parties. You understand how to drive alignment between different stakeholders and are comfortable presenting in front of large groups and senior leaders
• Experience in developing an array of high quality, product centric, marketing content from conception to realization, working in collaboration with product, sales and creative professionals 
• Ad-tech / mar-tech / digital publishing experience is a plus! 
• Enterprise B2B marketing experience is also a plus!

OpenWeb’s Perks & Quirks:

• 401k + matching
• Premium health benefits including comprehensive vision, medical, dental through Aetna
• Telehealth plan with 24/7 access to a dedicated team of physical and mental healthcare providers
• Flexible PTO policy 
• Company sponsored Life and Accidental insurance 
• Team events and outings (once we can reunite!)
• Career growth & ownership
• Equity 
• Amazing coworkers!

The OpenWeb Culture:

We offer a dynamic and unconventional work environment that spans from NYC to Tel Aviv, bringing together a diverse group of world class and high-caliber techies, wordsmiths, entrepreneurs, and creative thinkers. We empower every individual across our global team to be a catalyst for change and strive to create a work environment where you can have the utmost autonomy over your role and projects, from start to finish.  If you want to join an innovative tech company where you can challenge yourself, have the freedom to own your work, and make a lasting impact, then you have a spot within our growing community!

OpenWeb is committed to building diverse teams and upholding an equal employment workplace that is free from discrimination. We hire amazing individuals regardless of their race, color, ancestry, religion, sex, gender identity, national origin, sexual orientation, age, citizenship, marital status, pregnancy, medical conditions, genetic information, disability, or Veteran status.