Email Marketing Manager

| Greater NYC Area

Do you love using data to solve complex problems? Are equally creative and analytical? Interested in reaching key decision makers at the Fortune 2000?

Then CB Insights is looking for you.

You are an experienced and growth-oriented marketer with marketing automation and email marketing expertise. You understand a B2B funnel and know how to reach people at each stage of it. You’re familiar with technology trends and have knowledge of a wide breadth of industries. You consider yourself a technical digital marketer. You’re analytical, methodical, efficient, and always in search of how to do things better. You know how to use data to find opportunities, create successful workflows and run campaigns that drive results. You’re are familiar in working across multiple departments.

Key Responsibilities:

  • Manage and optimize funnel of 30,000+ leads per month through personalized outreach and touches.
  • Customize and segment outreach for 1.4 million contacts in database to increase conversion to opportunity. 
  • Work with marketing operations team to ensure accurate data on an individual level.
  • Improve campaigns on an ongoing basis, including conversion optimization, A/B testing, running experiments, etc.
  • Measure and report on the performance of campaigns, assessing against goals.
  • Work across multiple teams to ensure a standard email practice for the CB Insights brand.
  • Identify trends and insights and brainstorm new and creative growth strategies through marketing automation software.
  • Own and organize mass email communications calendar for multiple external stakeholders and departments.

Required Experience and Qualifications:

  • Bachelors degree or higher required
  • 3+ years experience selling software or technology solutions, services, or applications
  • Strong experience building a pipeline, qualifying, and identifying deals you can close
  • Strong communication and persuading skills
  • Proven top performance in prior roles, with growing levels of responsibility
  • Advanced working knowledge of technology, venture capital and emerging industry trends

We know that diversity makes for the best problem-solving and creative thinking. We are dedicated to adding new perspectives to the team and encourage everyone to apply if your experience is close to what we are looking for. Perks and Benefits:

  • Subsidized health, dental, and vision insurance
  • 401k with up to 4% match
  • $1,000 yearly continuing education stipend
  • Daily lunch stipend

Happy, Helpful, Humble, and Hungry: Check out more about our company culture here.

Equal Opportunity Employer: CB Insights is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

If you know someone who'd be perfect for the role,
submit here and you'll be eligible for $5,000!

Read Full Job Description

Technology we use

  • Engineering
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ReactLibraries
    • ReduxLibraries
    • MySQLDatabases

Location

498 7th Avenue, 17th Floor, New York, NY 10018

An Insider's view of CB Insights

What are some social events your company does?

To help foster cross team communication & collaboration, here are some things CB Insights does:

- yearly company offsite
- monthly company-wide team building events (past events include: bubble ball, game night, talent show, spelling bee, wine tasting, field day, etc.)
- monthly anniversary socials
- volunteer
- Ladies Lunches
- holiday party

Menaka

VP of People Ops

What's the biggest problem your team is solving?

Our team brings new datasets to the platform. A few valuable ones are patents, earnings transcript & press articles from special verticals.Instead of just surfacing the data, we run topic modeling, sentiment analysis & improving recommendation systems.The innovative way of feeding info helps clients to be sensitive to trends moving in the industry.

Shisi

Software Engineer

What are CB Insights Perks + Benefits

CB Insights Benefits Overview

Subsidized health, dental, and vision insurance
401k with up to 4% match
$1,000 continuing education stipend
Daily lunch stipend
Unlimited sick days
vacation + holidays

Culture
Volunteer in local community
Eat lunch together
Open office floor plan
Diversity
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Up to $2,000 towards towards your FSA with up to $500 rollover.
Dental Benefits
Two different plan options to select from.
Vision Benefits
Health Insurance Benefits
3 different plan options through Empire Blue Cross Blue Shield
Life Insurance
Retirement & Stock Options Benefits
401(K)
CB Insights 401(K) program allows employees to starting contributing their 4th month of employment.
401(K) Matching
CB Insights 401(K) program matches upto 4% of an employee's contribution with immediate vesting.
Performance Bonus
CB Insights offers a performance bonus for all non-commissioned roles based on company and personal performance.
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 12 weeks of maternal leave and 8 weeks of paternal leave.
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Snacks, coffee, tea and all the goldfish you can handle.
Some Meals Provided
$8 off towards seamless for lunch every day!
Happy Hours
Recreational Clubs
We have different culture clubs you can join including hiking and book clubs.
Professional Development Benefits
Job Training & Conferences
Continuing Education stipend
$1,000 towards education stipend after you have been with us for 6 months.

Additional Perks + Benefits

Subsidized Health Insurance, 401(K) with Matching, Yearly Education Stipend, Lunch Stipend, 3D Printer, Office Gong, Awesome Team Building Events

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