Email Operations Manager
Better is redefining homeownership and making it simpler, faster—and most importantly—more accessible for everyone. We leverage technology and expertise to find ways that we can make the homebuying journey more approachable and understandable.
- Right now we’re funding over $2 billion in home loans per month
- We’ve funded over $14 billion in loans and $3.5 billion in insurance
- We ranked #11 on Fortune’s Best Places to Work in Financial Services 2020
- Our Founder and CEO was named in Comparably's Top 25 CEOs for Diversity
- We were listed to Forbes’ FinTech 50 2020
- And #15 on the 2020 CNBC Disruptor 50
- We’ve secured over $254 million from our investors to date
Our company is made up of driven, passionate people who bring their unique backgrounds and perspectives to everything we do and we are committed to fostering diversity, multiculturalism, and inclusion. We see the perspectives that each person brings and a diverse workforce as essential for individual and collective success. We believe it’s important to foster a company culture that encourages curiosity and passion—from employee resource groups and learning opportunities to team outings and community outreach.
A Better opportunity:
Better.com’s marketing team eagerly focuses on figuring out how to grow and convert our customer base as they go through the complicated, scary and expensive journey to home ownership. Our Email Operations Manager will join a team of three other Email Operations Managers and growing. They will be tasked with leveraging email, SMS, content, and other tools to meet prospective borrowers where they are, break down what it means to work with Better.com, and encourage customers to ultimately choose us for their home finance needs. We are looking for a talented email marketer and platform expert to execute marketing communications, specifically leveraging Customer.io. The ideal candidate will have knowledge of email marketing best practices, will be self-motivated, and have a strong sense of personal accountability.
You will be a trusted consultant for our marketing audience owners on email campaign strategy and Customer.io capabilities. You will be responsible for campaign execution, including creative briefs, compliance approvals, and analysis. You will have a strong always-be-testing mindset and adhere to a rigorous QA process to ensure all campaigns are accurate. This is a collaborative function where you will work with cross company stakeholders on shared deliverables and timelines, including partners in sales, product marketing, design, acquisition.
About You:
- You have at least 2-4 years of relevant marketing experience, including familiarity with CRM and hands on experience with marketing technologies
- You have spent at least 2 years working with Customer.io, Sendgrid, Braze, or Sailthru
- You have strong proficiency with HTML/CSS.
- You are an excellent communicator with strong verbal and written skills
- You are extremely organized and detail oriented.
- You have empathy for customers and your peers, and are excited to work collaboratively on behalf of our borrowers.
- You are a curious person who is excited to learn about a new industry.
The Better mission is rooted in values that drive us.
- We do what’s in the best interest of the consumer, not ourselves
- We have growth mindsets, not fixed ones
- We believe that success lies in execution, not credentials
- We act like owners, not just employees
- We work to find answers on our own, not wait for them to be given to us
- We optimize for mission, not ego
Our mission speaks for itself—we continue to outpace the industry at every turn. We’ve recently joined forces in partnership with Ally Bank, and our backers have helped build some of the most transformative tech and finance companies in history. Kleiner Perkins, Goldman Sachs, American Express, Citigroup, Activant Capital, Ally Bank, and others have invested in our vision for what homeownership can be.
Better is an equal opportunity employer. We do not discriminate on the basis of race, color, religion or religious creed, sexual orientation, gender, gender identity, marital status, family or parental status, disability, military or veteran status, age, or any other basis protected by law. All employment decisions at Better are based on a person’s merit, business needs, and role requirements.
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