Enterprise Marketing Manager, East
At Box, we are helping individuals and businesses revolutionize how they get work done, giving them better and easier ways to share, manage, and collaborate on business information.
Box partners bring the value of Box's modern content management platform to companies of all sizes in a wide variety of industries and geographies. By leveraging their extensive industry and business process expertise, they deliver solutions that result in greater value realization and adoption of Box solutions.
Responsibilities
- Develop enterprise marketing strategy that drives demand generation and business growth from Strategic Accounts
- Strategize, execute, roll out and optimize customer acquisition programs aligned to product solutions and industry verticals for the largest strategic accounts (Account Based Marketing)
- Execute account based marketing programs through outbound campaigns, digital marketing, partner programs, Box-led events, and other relevant marketing channels.
- Growing awareness, familiarity and a positive perception of Box.
- Work closely with cross-functional teams to drive opportunities and business growth in strategic accounts.
- Create and execute program touch plans leveraging all existing Box activities.
- Comfortable with gathering data and distill business insights, ROI, and results using the provided dashboards.
- Build close relationship with other internal teams such as sales, customer success, and all other stakeholders and serve as the trusted marketing advisor.
- Experience building strategy, planning and executing multiple, complex marketing programs.
- Communicate effectively and cross-functionally across internal and external stakeholders.
Qualifications
- 5+ yrs Experience in enterprise SaaS marketing
- Bachelor’s degree in related discipline (highly preferred)
- Experience in enterprise account-based marketing and developing and executing marketing plans for large, complex accounts
- Familiarity with CRM and marketing automation tools such as Marketo and understand how to use them to drive demand generation and track/measure results.
- Team player with a collaborative spirit.
- Strong project management skills and can multi-task in a fast paced environment.