Field Marketing Coordinator
William Hill has an amazing opportunity for someone’s next great career adventure.
The role of Field Marketing Coordinator - HQ is responsible for helping the Field Marketing organization in driving local marketing plans that address regional business objectives/challenges, identifying opportunities with local partners, executing regional offers and implementing brand programming by working closely with HQ Marketing and Regional Digital and Ops teams.
What You Will Be Doing:
- Provides marketing support for retail openings and digital launches
- Strategically ideate and direct campaigns around tentpole events in sports calendar, aligning all available assets internally and with all partners
- Brand Advocate: Be the brand advocate by ensuring consistency across various touch points
- Compile creative briefs, proof marketing assets, and traffic final assets to appropriate stakeholders
- Manage print production vendors and delivery of marketing assets
- Perform administrative duties such as scheduling meetings with key stakeholders on given project, setting agendas, and sending recaps to meeting attendees
- Maintain budgets and inventory of promotional tools
- Agency management
- Monthly partner reporting
- Monthly partner newsletter creation and distribution
- Industry news / trend reporting by market
- Development/updating partner playbooks / education
- Website updates
What You Will Need:
- Passion for building brands people love
- Knowledge of sports betting and passionate about sports
- 2-4 years of marketing experience, preferably on a fast-paced marketing team, in the field, events/experiential marketing or in a brand strategy role
- Curious, creative, strategic and analytical — An excellent communicator with outstanding listening, analytical, and problem-solving skills
- Experience working closely and developing integrated plans with sales/digital/marketing counterparts
- Project management experience required
- Strategic marketing plan development and execution with demonstrable results and return on investment (going beyond creative ideas to revenue-driving programming)
- Experience operating in a fast-paced environment
- Bachelor’s Degree from an accredited 4-year institution required
Computer Skills Needed to Perform this Job
Superior Microsoft Office (PowerPoint, Excel, Word) skills, required
Additional Comments and Requirements
- Strong leadership, project management and organizational skills, with an ability to multi-task
- Strong analytical skills and business acumen. Proven ability to apply that knowledge to develop and execute marketing programs that drive revenue and ROI
- Superior presentation and written communication skills
- Strong relationship building skills
- Ability to travel as required (approximately 10% in US post-Covid)
- Demonstrate a commitment to William Hill core values
- Valid Driver's License
- The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary
William Hill provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, national origin, ancestry, sex, age, physical or mental disability, pregnancy, veteran or military status, genetic information, sexual orientation, gender identity or expression, marital status, civil union/domestic partnership status, familial status, domestic violence victim status, or any other legally-recognized protected basis under federal, state or local laws. William Hill complies with applicable federal, state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, separation, layoff, recall, transfer, leaves of absence, compensation, and training.
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