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Growth Marketer, Conversion

| Greater NYC Area

BentoBox empowers restaurants to own their presence, profits and relationships. The hospitality platform disrupts third-party services that come between the restaurant and the guest. BentoBox puts the restaurant first and offers tools that drive high-margin revenue directly through the restaurant’s website. BentoBox is trusted and loved by over 5,000 restaurants worldwide including The Meatball Shop, Joseph Leonard, Union Square Hospitality Group, Major Food Group, Rose’s Luxury, Eleven Madison Park & many more. Learn more at www.getbento.com

BentoBox is seeking a Growth Marketer, Conversion to join our rapidly growing team. Reporting to the VP of Growth, this person will work with the Sales, Product, and Growth teams to optimize our marketing funnel for growth and profitability.

Responsibilities

  • Lead growth and optimization efforts for BentoBox’s website, landing pages, e-mails, blog, microsites, direct mail, platform etc
  • Own top and middle of the funnel optimization
  • Work with Sales & Product teams to define and maintain our company testing calendar & support testing expertise
  • Conduct regular analysis of acquisition efforts to identify inefficient segments of the funnel, find opportunities, and run experiments that drive sustainable and profitable growth
  • Own our customer-facing website on desktop and mobile. Identify and move on opportunities to optimize user experience, maximize conversion rates, and product adoption
  • Plan and implement go-to-market strategies
  • Assist with any offline customer acquisition experiments and track metrics 
  • Strategically identify and engage qualified leads without crowding the top of the funnel
  • Generate revenue and coordinate go-to-market campaigns and activities for new company initiatives and features
  • Own the customer journey from initial contact through the sales cycle, as well as upgrade opportunities post sign up
  • Uphold BentoBox’s core mission, vision, and values

Skills and Attributes

  • 3+ years in online marketing, preferably at a B2B SaaS company
  • Solid understanding of marketing principles and practices, both practical and theoretical
  • Experienced with A/B testing (ex. Optimizely, Google Optimize), Analytics (eg. Google Analytics), Data APIs (eg. Metabase, Segment ), User testing (eg. UserTesting.com, surveys), CRM (eg. Salesforce, Marketo)
  • Highly skilled with Excel and data analysis; SQL a plus
  • Experienced with Adwords, Facebook Ads
  • Proficient enough with front-end (HTML/CSS/JS) to collaborate with effectively with engineers
  • Excellent at managing implementing testing frameworks and testing programs at scale
  • Experienced managing customer acquisition efforts in paid, organic, and viral channels
  • Passionate about working with top-tier designers and delivering best-in-class solutions
  • Clear quantitative orientation
  • Proven track record of delivering results
  • Highly organized and self-motivated, but also collaborative and able to work with a team
  • Confident and adaptable, passionate about product and working in a fast-paced environment

Benefits

  • Competitive salary and equity
  • Health insurance, including vision and dental
  • Flexible vacation plan
  • Friday lunches
  • Culture perks like dinners at BentoBox customers, cocktail classes, etc.



Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PythonLanguages
    • ReactLibraries
    • DjangoFrameworks
    • AsanaManagement
    • JIRAManagement
    • SalesforceCRM

Location

584 Broadway, New York, NY 10012

An Insider's view of BentoBox

What’s the vibe like in the office?

The vibe in the office is amazing and the camaraderie is unmatched. You really feel like you are part of a huge family. Everyone has a smile on their face and is always willing to help make you feel comfortable.

JR

Sales Specialist

What's the biggest problem your team is solving?

We're literally helping restaurants, bars, cafés, coffee shops, restaurant groups, catering companies, food trucks, lobster shacks and fast casual spots all succeed in their mission of hospitality. That, and helping them drive revenue to help their bottom line.

Pat

Sales Team Lead

What makes someone successful on your team?

Our most successful team members have a “do whatever it takes” attitude because they put the customers first. They exhibit relentless perseverance in the face of adversities. It can be scary and exhausting, but it’s also thrilling and rewarding.

Melissa

Onboarding Manager

How has your career grown since starting at the company?

I came from a bartending career working for Union Square Hospitality Group, specifically at Gramercy Tavern. Working as a sales specialist at BentoBox has been an entirely unique learning experience in communicating with restaurant owners and management. I've quickly been able to gain an even wider set of outreach skills.

Ali

Sales Specialist

What are BentoBox Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Open door policy
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
BentoBox sponsors an office kickball league!
Professional Development Benefits
Promote from within
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