Head of Growth Marketing

| Greater NYC Area
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Who We Are
Summer’s mission is to help the 45 million Americans burdened by student debt save money through smart, algorithm-based recommendations. Summer combines policy expertise and innovative technology to serve student loan borrowers across the country. Our founding team draws on years of experience in public policy, law, consumer finance, and engineering to tackle one of the greatest challenges of our generation.

We are a Certified B Corporation® as part of our commitment to helping all borrowers improve their financial health through better repayment strategies. We recently raised our Series A and are backed by a team of world-class investors, including General Catalyst, NextView, Greycroft, Foundation Capital, Story Ventures, QED Investors, and Flourish Ventures.

Your Role
Summer is seeking an experienced marketer to drive multi-channel user growth. As the second full-time hire on our marketing team, you will have the opportunity to become a key leader at Summer as you work closely with our Product Marketing Manager and Chief Operations Officer to develop Summer's customer acquisition strategies.

More specifically, you will: 

  • Implement customer acquisition strategies across multiple channels, including partnerships, SEO, and paid acquisition
  • Develop industry-leading content to support both DTC and B2B marketing efforts
  • Optimize our online touchpoints, including landing pages, to drive conversion from account creation to repayment plan enrollment
  • Collaborate with our data team to track and measure channel and campaign KPIs
  • Implement creative, cost-effective strategies including social media to drive traffic and increase brand awareness

Recommended Experience + Skills

  • 7+ years experience leading growth marketing initiatives, including at a tech startup
  • Understanding of marketing needs for complex digital products
  • Track record of delivering user acquisition via digital channels, including SEO
  • Ability and desire to contribute on both the strategic and individual levels
  • Excellent analytical and quantitative skills

Values + Benefits
We're proud to be a mission-driven company with an inclusive culture. Our greatest asset is the set of values our team strives to embody every day: empathy, diversity, growth, determination, humility, and fun. Read more about what these mean to us at https://www.meetsummer.org/careers.

We also offer significant equity allocations, healthcare coverage, and flexible vacation/PTO.

Sound interesting?  We look forward to hearing from you. Join us to help fix the system!

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Summer provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ZendeskCRM
    • MailChimpEmail
    • SendGridEmail

Location

We're a New York-based team, currently working out of our home offices during COVID.

An Insider's view of Summer

What are some social events your company does?

During quarantine, we've held a number of virtual social activities such as team trivia, group workouts, and game nights. We also started Summer Stories, which offers employee a chance to share stories from their personal lives. Lastly, we use the "donut" bot on Slack to randomly match teammates with one another for weekly coffee chats.

Yuriko

Software Engineer

What's the biggest problem your team is solving?

The particular challenge for my team is helping every borrower navigate the student loan system and find a clear path toward forgiveness or repayment. We're building a solution to help thousands (or millions!) of borrowers find relief. How do we scale our platform to make every borrower at Summer feel supported? Come join and help us figure it out!

Bridget

Head of Borrower Success

How has your career grown since starting at the company?

Everyone here at Summer has been incredibly supportive as I began my first job as a software engineer. With active mentorship and plenty of opportunities to explore new technologies, I’ve been able to broaden my horizons and get a solid footing on a new career path. I’m especially looking forward to the next hackathon as we grow the team!

Don

Software Engineer

How do your team's ideas influence the company's direction?

Our greatest assets are our team's ideas and a culture that encourages sharing them. Collaboration is critical to our success given the complexity of student debt’s relationships to finance, data science, and public policy. We are committed to facilitating this exchange—whether in meetings, lunch and learns, hackathons, or team presentations.

Paul Joo

Co-Founder & COO

How do you empower your team to be more creative?

Our team collaborates early on in the ideation process, sketching low fidelity solution ideas with our designers, conceptualizing new ways of building solutions, and taking the time to research innovative approaches. We empower each other to start small, prototype, and ‘fail fast’ to learn the most and get to the best outcome for our borrowers.

Leah

Lead Designer

What are Summer Perks + Benefits

Summer Benefits Overview

We offer the following benefits:
- Mission-driven company and inclusive culture
- Significant equity allocations
- Health, vision, and dental insurance coverage
- 401(k) plans and 4% employer matching
- Commuter benefits
- Generous vacation, medical, and family leave policies
- Contribution toward student loan repayment

Culture
Partners with Nonprofits
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team based strategic planning
Group brainstorming sessions
Diversity
Highly diverse management team
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Summer will cover 100% of the cost of your dental insurance!
Vision Benefits
Summer will cover 100% of the cost of your vision insurance!
Health Insurance Benefits
Summer will cover 100% of the cost of your medical insurance!
Team workouts
Summer hosts monthly team fitness classes over Zoom!
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
We offer one month of paternity leave and two months of maternity leave.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Happy Hours
Professional Development Benefits
Lunch and learns
Promote from within
Mentorship program

Additional Perks + Benefits

Our greatest asset is the set of values our team strives to embody every day: empathy, diversity, growth, determination, humility, and fun. Read more about what these mean to us at https://www.meetsummer.org/careers.

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