Head of Industry, E-Commerce
Yext (NYSE: YEXT) is building the next big thing in AI search, and the next big thing is answers.
With the explosion of information and data online, search has never been more important. However, while the world of consumer search has innovated over time, enterprise search has not. In fact, the majority of enterprise search is powered by outdated keyword technology that only scans for keywords and delivers a list of hyperlinks rather than actually answering questions. Yext, the AI Search Company, offers a modern, AI-powered Answers Platform that understands natural language so that when people ask questions about a business online they get direct answers – not links.
We have a big, audacious mission to transform the enterprise with AI search. To achieve that, we need bright minds and diverse perspectives to join our growing company and help us continue to disrupt an industry. Does this sound like you?
Yext is seeking an E-commerce Industry Leader who will lead Yext’s strategy for the CPG and D2C/Retail Verticals within the United States. The ideal candidate will be a creative thinker, with the ability to work cross-functionally in order to develop scalable solutions for their clients, as well as their teams. They will build the retail vertical messaging and develop Yext product offerings. They will also be the lead public evangelist for retail for the company and will include public speaking, blogging, and other forms of media. We are looking for a self-starter entrepreneurial type leader who has demonstrated success building up an offering in the retail vertical. Ideal candidates will have management experience in a consultative sales environment, as well as extensive experience marketing digital marketing solutions.
What You’ll Do
- Define and own the strategic direction of the Yext Retail, D2C, and CPG offerings.
- Become Yext’s Chief Evangelist in the Retail, D2C, and CPG verticals which would include speaking at conferences, webinars, thought leadership articles and PR.
- Define, execute, and own an engagement strategy for key prospects, as well as a go-to-market strategy, in partnership with Product Marketing.
- Build trust based value added partnerships, both internally and externally, while supporting team members selling to Retail, D2C, and CPG prospects.
- Maintain open communications and collaborate heavily with cross-functional partners, including Direct Enterprise Sales, Client Services, Product Management, Consulting and Marketing, to ensure timely and appropriate client solutions.
- In conjunction with customer success organization, create and foster referenceable customers for purposes of sales and marketing activities.
- Develop specific revenue and qualified target account plans for sales teams, as needed, to ensure growth in all products/services categories.
- Guide the creation of persuasive presentations and stories that demonstrate the value of Yext to clients.
- Identify, develop and implement best practice sharing amongst the team to reinforce executable selling behaviors that are indicative of over overachievement.
- Remain keenly aware of the competitive landscape and create awareness to both team members and executives regarding how our products and clients fit in.
- Participate in sales team meetings, sales management meetings and quarterly business reviews for key customers and prospects.
What You Have
- Experience driving revenue growth with emerging opportunities and established partnerships.
- Comfortable in solving both performance based and branding objectives.
- Skilled storyteller with experience communicating the benefit of marketing opportunities to brands.
- Exceptional communication and presentation skills with an emphasis on translating insights, product information, and data into client value.
- Ability to perform well in a highly dynamic, rapidly changing environment
- Proven ability to forge relationships with top marketing decision makers at targeted brands.
- Demonstrate success as a leader of change, achieving operational excellence by introducing new performance measures, processes, and systems.
- Extraordinary skills in the areas of people leadership, sales, planning, forecasting, and prioritization.
- Strong understanding of technology and trends that are changing the digital landscape.
- BA/BS degree or similar level college education. In lieu of degree, relevant skills or equivalent experience.
- Ability to travel.
Bonus Points
- Experience in a marketing performance environment, with a solid understanding of SEO and SEM SaaS, CMS, Site Search, Local, Display and/or Search market experience. Practitioner preferred.
- Yext currently employs over 1000 amazing people around the globe. Our headquarters are in the historic Flatiron District in New York City, with additional offices in Chicago, Dallas, London, and Washington DC.
- Yext offers the following exceptional benefits: competitive compensation, 401k, unlimited snacks, daily meal allowance, flexible hours / paid time off, and excellent health / dental / vision insurance.
- Our mission is to help people go places—both consumers to our customers’ doorsteps and our employees to new heights in their careers. We treat our employees well and offer tremendous growth opportunities. Challenging work pushes our people to be creative in a casual environment that is caring, fun, and collaborative. We believe that when you have smart, happy people working together you can produce something special.
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Yext is committed to building an inclusive and diverse culture where every person is seen, heard and valued. We believe in equal employment opportunity and welcome employees and applicants of all races, colors, ethnicities, religions, creeds, national origins, ancestries, genetics, sexes, pregnancy or childbirth, sexual orientations, genders (including gender identity or nonbinary or nonconformity and/or status as a trans individual), ages, physical or mental disabilities, citizenships, marital, parental and/or familial status, past, current or prospective service in the uniformed services, or any characteristic protected under applicable law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. It is Yext’s policy to provide reasonable accommodations to people with disabilities as required by law. If you have a disability that requires an accommodation in completing this application, interviewing, or participating in the employee selection process, please complete this form.
