Head of Marketing
Smartrr is building a billing engine that allows businesses to serve subscription customers in a manner that is intuitive for both businesses and their customers.
It’s no accident that in spite of the recent explosion of interest, subscriptions are still an under-explored region of the eCommerce landscape. Subscription billing is fundamentally a challenging technical problem, largely because each subscription is a smart contract to be tended to and cared for rather than a single transaction to be used and forgotten. A relationship, rather than a fling. This extension of the transaction-point into transaction-line not only adds to the usual pressure of “Getting It Right” with other people’s money, but also opens up realms of features pertaining to up-sells, discounts, swaps, and other mechanisms by which to minimize customer frustration and increase retention.
About the Role:
Smartrr is expanding quickly and we're looking for team members to join our revenue team!
Smartrr is building a revolutionary product in the e-commerce space, and members of our revenue team will be acting as the face of the company as we go on this journey, selling to D-to-C shops in all verticals, as well as working directly with some of the country’s top agencies.
Smartrr is looking for a marketing leader! This role is responsible for our business-to-business marketing strategy including market solutions, demand generation and channel marketing initiatives that translate into increased market share. This position reports to the chief executive officer and is a key member of the company's leadership team.
Responsibilities:
Develop, support and grow our marketing team while collaborating across the organization to establish workflows and processes that scale
Lead the development and execution of our marketing strategy and go-to market efforts
Organize and grow our team, guide them with a cohesive growth plan, and use a data informed mindset to help them drive results
Help the company engage with a broader audience and leverage it to keep growing at a high rate
Partner with sales to drive qualified prospective customers to the funnel and engage them with the right messaging. One of your team’s success measures will be driving leads that engage with Sales.
Partner with product to ensure proper communication and marketing around all product releases and updates
Manage and develop our brand guidelines
Continuously measure and communicate success of B2B marketing approaches and programs
About You:
5+ years of experience in B2B marketing (experience in e-comm is a plus!)
Strong understanding of the e-commerce ecosystem, decision-makers and competitive landscape preferred
Proven success scaling a B2B marketing team in a high-growth environment
Deep experience designing and implementing marketing strategies and demand generation programs that have consistently contributed to meeting/exceeding revenue targets, including experience with ABM, CRM, list acquisition, marketing automation, events and RFP/RFIs
Experience leading new business initiatives cross-functionally, and presenting and selling ideas to varied audiences
Polished professional who leads by example, is team-oriented and self-motivated, and has strong ownership over their responsibilities
Exceptional written and verbal communication skills
Entrepreneurial mindset with a "get it done" attitude
Process oriented data driven sales professional
Benefits:
Competitive salary
Company stock options
Medical, vision and dental health plans
401k plan (with a match!) and commuter benefits
Perks: Matched 401k, commuter benefits, One Medical membership, team outings, and more!
Smartrr is backed by some of the world's most prominent angel investors and venture capital firms.