Head of Marketing

| Greater NYC Area
Hi, we're Brigit! A financial health app for the everyday American. By using cash flow data to automate finances, not only do we help people today, but also empower them to start saving for tomorrow. Brigit analyzes data from billions of individual bank transactions and formulates a deep understanding of each member’s cash-flow mismatches and spending habits. Using that data, we're able to send no-fee predictive advances and help millions of Americans avoid late payment fees, predatory overdraft fees, and interest rates. Our initial product is focused on disrupting the predatory $44 Billion payday loan and overdraft market and our future products will continue to empower and improve the lives of over 100M underserved Americans.
We’re looking for an experienced and motivated Head of Marketing to lead revenue goals for the Company. As the leader of our Marketing organization and a member of the leadership team, you will be responsible for building and owning Marketing at Brigit. In this role, you will have accountability over all marketing functions including all paid marketing with a multi million dollar budget, owned & earned media including brand marketing, creative & messaging, lifecycle, SEO and public relations. 
You will lead, empower and grow a team of high-performing marketers and foster a results-oriented culture. Reporting to the CEO, you will drive the overall marketing strategy and contribute to company goals while partnering with teams across the company including Product, and Operations to accomplish a common vision.

What You Have

  • 10+ years of marketing experience ideally in an evolving fintech or a strong B2C brand
  • 3+ years of experience scaling and leading marketing teams
  • Expertise in growth, branding, marketing comms, and digital marketing
  • Proven experience of strategically partnering with technical teams to deliver product marketing campaigns
  • Viral brand creation expertise and proven success with organic customer engagement
  • Experience successfully leading a growth or marketing team in a modern B2C brand within the subscription-mobile space
  • A history of success running paid growth campaigns on Facebook, Google, and/or Snap ad platforms at the scale of seven- to eight-figure budgets
  • A track record of managing and optimizing budgets to establish KPIs
  • Deep insight into the US consumer marketing landscape, you are the go-to person for market knowledge on audiences, media landscape, growth levers, products, brands, and trends
  • You're inspired to be a key driver of Brigit’s mission

What You'll Be Doing

  • Drive company growth through paid & organic channels while leading Brand, Content, Consumer Acquisition, Retention and Communications/PR functions
  • Leverage your quantitative skills for efficient user acquisition, growth hacking and qualitative skills to raise brand awareness through storytelling and positioning
  • Partner with various stakeholders to communicate and advance the marketing strategy and ensure alignment across functions and with the overall business strategy
  • Build, manager and develop a high performing team to deliver on our growth goals and strategic marketing plan
  • Own, develop and refine performance marketing to optimize the marketing budget and provide clearer insights on CAC and LTV for different segments and channels
  • Collaborate with external agencies and vendors to complement and build upon our internal resources

We're backed by leading VC's, including DCM, Canaan Partners, NYCA, and a number of the world's most influential social impact investors. If autonomy, ownership, and having meaningful input in the company you work for is important to you, come join our growing team!
Our Benefits & Team
-Competitive compensation package with stock options at a high-growth startup
-Day 1 benefit coverage for health, dental, and vision
-401k participation
-Offer competitive paid parental leave policy
-Flexible PTO
-Dog friendly office
-Employee wellness initiatives
-Monthly reimbursements
At Brigit, we are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ReactLibraries
    • SpringFrameworks
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • AmplitudeAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • FIGMADesign
    • ZeplinDesign
    • AbstractDesign
    • AsanaManagement
    • JIRAManagement
    • IterableEmail

Location

Our office is conveniently located in Flatiron, close to Union Square and within walking distance of the L/N/Q/R/W/4/5/6 trains.

An Insider's view of Brigit

What’s the vibe like in the office?

Our office is unique. However, it is not simply the walls of the office that make it so. Every Brigiteer helps construct a fantastic workplace. Whether it be a co-founder taking time to teach us how to make an espresso, or collaborating across teams to add that special touch to our app. We see each other not just as coworkers, but as a family.

Jahmal

Customer Experience Specialist

How do you collaborate with other teams in the company?

You can write anywhere in the office. Walls, desks, windows…..really wherever you come up with an idea, there's always a marker close by to jot your best ideas down. It’s a very collaborative group and we work best when we can express ourselves visually.

Shruti

Growth Strategist

What makes someone successful on your team?

We recognize each other's successes and reward our efforts through encouragement, empowerment, and engagement. Through shared trust and appreciation, we motivate each other to achieve both our individual and team aspirations while maintaining Brigit's mission and core values.

Vicky

Software Engineer

How would you describe the company’s work-life balance?

Everyone at Brigit does a great job of promoting and maintaining a healthy work-life balance. It's important that work doesn't add any more stress to handling personal situations! Everyone has individuality in how they schedule their workload to meet deadlines. Any and all suggestions on how to keep a sustainable balance are considered team-wide.

Jack

Software Engineer

What are Brigit Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Free lunch on Thursday!
Happy Hours
Happy hours are hosted on occasion
Pet Friendly
Brigit's pet policy is dog friendly daily
Relocation Assistance
Home Office Stipend for Remote Employees
Professional Development Benefits
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
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