Latch is seeking a Head of PR and Strategic Communications to develop a holistic communications strategy for the business, inclusive of branding, public relations, and crisis management. You’ll lead PR strategy and execution while working closely with senior executives and the rest of the Marketing team. Your plans will help the team build a strong external narrative that will resonate with the many people that may interact with Latch on a daily basis- real estate owners, access trade channels, architects, property managers, and residents. 

Smart access isn’t about locking doors, it’s about opening up new possibilities. Latch is the world’s first fully integrated hardware and software system dedicated to bringing seamless access to every door in a modern building. We’re looking for the curious and the creative to join our team and help us continue to change the way we access our most valued spaces. 

Responsibilities:

• Develop and implement a strategic PR and external communications plan that builds Latch’s brand
• Positions Latch as a thought leader in technology, real estate, and societal trends which drives brand awareness and new business opportunities
• Work closely with senior stakeholders to develop opportunities
• Support marketing initiatives as part of integrated marketing campaigns
• Actively develop and manage relationships with the media, customer PR leads, and resident “friendlies”
• Create content for press releases, byline articles and keynote presentations
• Drive and manage Public Relations agency with respect to all public relations activities
• Launch social media strategy to engage audiences in real-time
• Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
• Anticipate security and privacy challenges and proactively develop strategies and solutions.

Qualifications:

• Bachelor's degree or equivalent practical experience
• Experience pitching national, regional, consumer, business, and vertical publications; real estate experience a plus
• An understanding of the bigger-picture and an ability to advance company narratives in the down-cycles between launches
• Strong writing and editing skills
• Experience working cross-functionally with senior leadership and teams across an organization, including product, engineering, marketing, business, sales, and customer support
• Excellent organization skills
• A self-starter attitude with an ability to adapt to change and new projects
• Recommended 5 years relevant work experience at either at a PR agency or on an in-house communications team

Founded in 2013, Latch is a venture-backed, high-growth organization that's on a mission to change the way people open, manage, and share their spaces. Today, 1 in 10 new developments in the U.S. depend on our full-building smart access solution to meet the needs of residents and property managers.

We are a team of just over 200 employees, all of whom are passionate self starters with unique backgrounds and unexpected stories. We offer unlimited time off, a competitive health package, and the opportunity to work in a creative, dynamic, and fast-paced office environment. We are located just a quick walk from both Hudson Yards and Penn Station in New York City.