Industry Solution Marketing Manager at Unqork
Unqork is the no-code platform that’s pioneering a new way for companies to build, deploy, and manage complex enterprise-grade applications. At this moment, Fortune 100 companies are using Unqork to create and deliver software without writing a single line of code.
Gary Hoberman, former CIO of Metlife, founded Unqork in 2017 with a team of hand-picked industry professionals, and together we’re creating a massive paradigm shift in the way software is built. If you want to have a hand in defining the future of application development, we want to hear from you.
As an Industry Solutions Marketing Manager at Unqork, you’ll drive messaging and go-to-market programs for 1-2 key industry segments. In this position, you will work closely with sales and marketing teams to enable messaging and demand generation programs to achieve pipeline and revenue goals. You will also evangelize Unqork and drive thought leadership content through editorials, blogs, white papers, industry and partner events.
- Develop messaging and content deliverables that articulate Unqork’s platform capabilities, differentiating value, and key benefits for industry verticals.
- Partner with cross-functional marketing teams to develop targeted campaigns for business leaders.
- Create the core messaging and content for digital programs, field marketing, sales engagements, and channel marketing
- Create targeted content to drive awareness in the industry including infographics, ebooks, articles, blogs, videos and other customer-facing materials to build awareness, drive demand generation and arm the sales team.
- Work closely with customers to build compelling content for high-profile speaking engagements, customer case studies, videos, branding campaigns, etc.
- Ability to analyze customer and market requirements and trends, in addition to field requirements and deliver high-impact sales tools, enablement and training e.g. sales plays, sales presentations, battlecards, cheat sheets, ROI tools, etc.
- As needed, own and execute best-in-class, timely product or feature launches to help customers, press, and analysts understand why what we’re doing is valuable to the industry
What we're looking for:
- 5+ years of experience in product marketing, solution marketing, industry marketing, and/or sales experience in enterprise software and/or SaaS experience environment
- Demonstrated portfolio of impactful content and customer and sales facing deliverables.
- Impeccable written and oral communication skills – proven track record in creating multi-faceted marketing and sales enablement materials.
- Strong generalist, strategic and analytical thinker with the ability to synthesize technology to create compelling value messages and content by persona.
Unqork is an equal opportunity employer, and proud to be committed to diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age.