Marketing Analyst

| Hybrid
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Want to learn how the top tech startups work on the inside? Want to acquire life-long skills in how to run a business, how to acquire high-value customers in a global campaign, and how to work on a fast-paced Growth team? Want to be challenged to do your very best work and excel? This is your chance to do all this while helping people across the world get healthier. Noom is backed by top VCs on the East & West Coast and has grown revenue 20X in just 2 years. To continue growing, we are seeking exceptionally talented leaders to join our Growth Acquisition team.


What You’ll Do

  • Analyze the impact of Noom’s media and marketing efforts across Awareness, Consideration, and Conversion stages of the Marketing Funnel
  • Refine Noom’s MTA model and support the development of a Media Mix Model
  • Conduct Conversion and Brand Lift studies across digital (Facebook, Search, Pinterest, etc) and offline (TV, Audio, Direct Mail) channels
  • Refine Noom’s creative testing scoring and analysis process
  • Work with Data Engineering to improve the utility of the Data Warehouse for the Acquisition Team
  • Generate insights and share learnings across channels and key stakeholders
  • Analyze and adapt efforts to ever-changing market trends
  • Report to and work closely with the Director of Growth Marketing, who oversees a >$10M/month (and growing) global advertising budget

What We Look For

  • Bachelor’s or Master’s Degree in a Quantitative Field
  • 2+ years of experience measuring Marketing effectiveness
  • Extensive Conversion Lift experience (geo-based, PSA, and other forms) and familiarity with online and offline marketing data
  • Proficient in SQL, Python, and/or R, as well as with Excel
  • Strong verbal, written, and visual presentation skills with a demonstrable track record of influencing marketing strategy through insights
  • Knowledge of statistical methods such as regression, time series, cohort, and segmentation
  • Incredible attention to detail and work ethic
  • Self-motivated team player willing to get hands dirty
  • Fast learner with excellent problem-solving skills
  • Excitement for startup, subscription eCommerce, health, and/or Acquisition space 

What Makes This Job Amazing 

  • Springboard for career in growth given standards at Noom and breadth of exposure
  • Helping millions of people lead healthier lives every day
  • Working on breakthrough tech (we have unique technical approaches to everything from behavior change to marketing)
  • Being part of Noom's rocketship (with revenue exploding 20x in the last 2 years, and team growing, there are great opportunities for advancement)
  • Wonderful benefits (wellness budget, free meals in the office)
  • Huge learning & professional growth opportunity (professional growth is a must at Noom, we reimburse all books, send you to lots of courses, etc.)
  • Being part of a transparent, high-performance, yet still close-knit culture


This is a full-time position that offers a competitive salary, equity, and benefits. We guarantee you will learn a tremendous amount in a short time. For those who value and excel in transparent, high-intensity, and high-impact environments, there is significant opportunity for advancement.


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Location

450 W 33rd Street, New York , NY 10001

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